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Social Media Marketing MASTERY 2025 + 9 Social Ad Platforms!

Hi Guys. Welcome to my course - Social Media Marketing MASTERY 2025 + 9 Social Ad Platforms! In my course you will learn everything about Social Media Marketing. I have created video lessons on every Social Media marketing strategy & every feature of Meta Ads, LinkedIn Ads, Tiktok Ads, X Ads, Pinterest Ads, Snapchat Ads, Quora Ads, Reddit Ads, ShareChat Ads. You will get to see the real practical implementation of these strategies and how to use every feature of these ads platforms. This is the most detailed course on Social Media Marketing you will ever find on the internet. I have created different sections based on different social media marketing strategies and ads platforms - Meta Ads, LinkedIn Ads, Tiktok Ads, X Ads, Pinterest Ads, Snapchat Ads, Quora Ads, Reddit Ads, ShareChat Ads. I have gone in-depth into explaining the concept of the each feature and how to practically implement it. This course will give you a 100% understanding of Social Media Marketing and after going through this course you will be capable of applying these concepts in building your own online business or handling Social Media and Meta Ads, LinkedIn Ads, Tiktok Ads, X Ads, Pinterest Ads, Snapchat Ads, Quora Ads, Reddit Ads, ShareChat Ads for your clients.

4 learners are taking this course

  • Tanmoy Das
실습 중심
자격증
시험
디지털 마케팅
퍼포먼스 마케팅
Marketing Theory
Contents Marketing
Digital Marketing
Facebook Ads
Performance Marketing

What you will gain after the course

  • Crafting Effective Social Media Strategies: Develop goal-oriented marketing plans tailored to brand objectives across multiple platforms.

  • Audience Targeting Techniques: Master audience segmentation and targeting to maximize engagement and conversions.

  • Content Creation for Engagement: Create compelling content optimized for each platform’s unique audience and format.

  • Analytics and Performance Tracking: Use analytics tools to measure campaign success and optimize strategies in real-time.

  • Meta Ads Mastery: Build and optimize high-ROI ad campaigns on Facebook and Instagram using Meta’s ad platform.

  • LinkedIn Advertising for B2B: Create targeted LinkedIn ad campaigns to reach professionals and decision-makers.

  • Pinterest Ads for Visual Marketing: Leverage Pinterest’s ad tools to drive traffic and sales through visually appealing campaigns.

  • TikTok Ads for Viral Growth: Design creative TikTok ad campaigns to tap into trends and engage younger audiences.

  • X Platform Advertising: Utilize X’s ad tools to promote content and engage with niche communities effectively.

  • Reddit Ads for Community Engagement: Run targeted ads on Reddit to connect with highly engaged, niche subreddits.

  • Snapchat Ads for Gen Z Reach: Create dynamic Snapchat ad campaigns to capture the attention of younger demographics.

  • ShareChat Ads for Regional Markets: Develop localized ad strategies on ShareChat to target India’s diverse audience.

  • Quora Ads for Thought Leadership: Use Quora’s ad platform to position brands as authorities in specific niches.

  • Cross-Platform Campaign Integration: Coordinate campaigns across multiple platforms for consistent messaging and impact.

  • Budget Optimization Techniques: Allocate ad budgets efficiently to maximize ROI across all nine platforms.

  • A/B Testing for Ads: Implement A/B testing to refine ad creatives, copy, and targeting for better performance.

  • Trend Spotting and Adaptation: Stay ahead of 2025 social media trends to keep campaigns relevant and effective.

  • Influencer Marketing Strategies: Collaborate with influencers across platforms to amplify brand reach and credibility.

  • Compliance and Ad Policies: Navigate platform-specific ad policies to ensure campaigns meet guidelines and avoid bans.

  • Scaling Successful Campaigns: Learn techniques to scale high-performing campaigns while maintaining efficiency and results.

Welcome to my course - Social Media Marketing MASTERY 2025 + 9 Social Ad Platforms!

In my course you will learn everything about Social Media Marketing. I have created video lessons on every Social Media marketing strategy & every feature of Meta Ads, LinkedIn Ads, Tiktok Ads, X Ads, Pinterest Ads, Snapchat Ads, Quora Ads, Reddit Ads, ShareChat Ads. You will get to see the real practical implementation of these strategies and how to use every feature of these ads platforms.

This is the most detailed course on Social Media Marketing you will ever find on the internet. I have created different sections based on different social media marketing strategies and ads platforms - Meta Ads, LinkedIn Ads, Tiktok Ads, X Ads, Pinterest Ads, Snapchat Ads, Quora Ads, Reddit Ads, ShareChat Ads. I have gone in-depth into explaining the concept of the each feature and how to practically implement it.

This course will give you a 100% understanding of Social Media Marketing and after going through this course you will be capable of applying these concepts in building your own online business or handling Social Media and Meta Ads, LinkedIn Ads, Tiktok Ads, X Ads, Pinterest Ads, Snapchat Ads, Quora Ads, Reddit Ads, ShareChat Ads for your clients.

Course Highlights

- What is Social Media Marketing

- Marketing Mythbusters


Branding and Content

- Branding Introduction

- What Makes a Powerful Brand?

- Make a Brand Style Guide

- Content Marketing 101

- Get Endless Content Ideas

- Get To Know Canva

- Find Free to Use Content

- Design Powerful Graphics

- Make Captivating GIFs

- Create Powerful Videos

- Other Powerful Video Styles

- Develop Customer Profiles

- Make Them Feel First

- Master Compelling Copywriting

- Viral Hooks

- Hashtags & Accessibility

- AI for Epic Images

- AI for Quick Videos


Social Media Platforms

- Why to Use Facebook To Market Your Business

- How to Create A Facebook Page

- How to Create A Facebook Profile Image

- How to Design A Facebook Cover Image

- How to Update Your Pages Info And Preferences

- How to Post About On Your Facebook Page

- How to Promote Your Page And Get Likes & Engagement

- What is The Difference Between Likes and Followers

- X [Twitter] for Beginners

- Set Up Your X [Twitter] Account

- How To Use X [Twitter]

- LinkedIn for Beginners

- How to Use LinkedIn Profiles

- Create a LinkedIn Page

- How to Use Facebook

- Instagram for Beginners

- Pinterest for Beginners

- Set Up Your Pinterest Account

- How to Use Pinterest

- TikTok for Beginners

- Set Up Your TikTok Account

- YouTube for Beginners

- How to Use YouTube

- Video Topic Research


Paid Social Ads

- Paid Ads Introduction

- How Powerful Are Facebook Ads?

- LinkedIn Ads Overview, How LinkedIn Ads Work, LinkedIn Ads Account Setup.

- Pinterest Ads Overview

- X Ads Overview

- TikTok Ads Overview

- Why You Need a Strategy

- Get to Know The Business

- Get to Know The Competition

- Collaborate With Others


Introduction to AI for Social Media Marketing

- Introduction to AI for Social Media Marketing

- Come Up with Great Social Media Post Ideas with ChatGPT

- Write Social Media Post Copy with ChatGPT (Instagram, Facebook, etc)

- Come Up with Social Media Post Ideas with Google Gemini

- Create Social Media Polls with Google Gemini

- Social media content opportunities with ChatGPT

- Case Study: Content Calendar & Social Media

- Case Study: Writing Social Media Posts & Promotional Emails with ChatGPT

- Key Capabilities of Generating Content with ChatGPT for Social Media Marketing

- Other AI Tools for Social Media Marketing: Gemini, Claude & More

- Generate Optimized Social Media Posts & Captions with ChatGPT for Any Platform

- Write Longer-Form Blog Content to Promote on Social Media with ChatGPT

- Create Month's (or a Year's) Worth of Social Media Posts & Ideas in an Instant

- Create Social Media Content for Different Platforms, Goals & Outcomes w/ChatGPT

- Recommended Software to Further Automate Social Media Marketing

- Tool #1: Content generation for Website, Blogs and Social Media

- Introduction to AI Social Media Tools and why it's important for your business

- Tool: Lately - Auto-Generated Social Media posts

- What is Social Media automation and why is it important for your business

- Overview of the Social Media automation strategy

- Tool for Social Media Automation: SocialBee

- Social Media post schedule and automation

- Social media reposting automation

- Setting up your social media automation schedule


Optimize Your Workflow

- Craft Consistency

- Meta Business Suite

- Schedule Through Metricool

- Tool #1: Manychat - Creating your account

- Creating a chatbot for Facebook

- Accessing the chat data and conversation history

- Customizing your chatbots for other goals

- Creating chatbot for Instagram, SMS or WhatsApp

- Installing the Chatbot on your website


Facebook Ads

- Facebook Marketing

- Facebook Ads Basics

- Facebook Ads Campaign Creation

- Facebook Pixel Setup

- Facebook Ads Bidding Strategies

- Facebook Ads Custom Audiences

- Facebook Ads Lead Gen Campaign

- Facebook Ads Sales Campaign

- Facebook Ads Certification


LinkedIn Ads

- LinkedIn Ads Overview

- LinkedIn Ads Formats

- LinkedIn Ads Bidding Strategies

- LinkedIn Ads Audience Templates

- LinkedIn Ads Conversion Tracking

- LinkedIn Ads Retargeting

- LinkedIn Ads Lead Gen Campaign

- LinkedIn Ads Dynamic Ad Campaign

- LinkedIn Ads Carousel Image Ad Campaign

- LinkedIn Ads Conversation Ad Campaign

- LinkedIn Ads Document Ad Campaign

- LinkedIn Ads LinkedIn Video Ad Campaign

- LinkedIn Ads Event Ad Campaign

- LinkedIn Ads Direct Sponsored Content Single Image Ad Campaign

- How to use Reports in LinkedIn Ads

- LinkedIn Ads Billing Center

- LinkedIn Ads Business Manager

- LinkedIn Ads Certification


Tiktok Ads

- Tiktok Ads Overview

- How to Open A TikTok Ads Account

- Auction Basics

- TikTok Ads Manager Overview

- Campaign Structure

- Campaign Level

- Ad Group: Customer Targeting

- Ad Level

- Lead Gen Campaign Creation

- Website Traffic Campaign Creation

- Audience Manager, Comments

- Creative Section

- Automated Rules

- Leads, Recommendation Center,

- Custom Reports

- Audience Insights, Comment Insights, Video Insights

- Attribution Analytics, Creative Inspirations

- Account Setup, Brand Safety Hub, Finance, Documents


X Ads

- X Ads Overview

- 5 Reasons Why You Should Use X Ads

- X Ads Structure

- How To Set Up Your X Ads Account

- X Campaign Objectives

- Setting Up A X Ad Campaign To Drive Traffic

- Ad Group Details & Bid Types

- Audience Demographics - Gender, Age & Location

- Ad Group - Devices

- Targeting Features

- Placements

- X Ad Creative

- Setting Up A X Ad Campaign To Get More Reach

- How To Set Up X Conversion Tracking

- X Custom Audiences - Lists

- X Custom Audiences - Website Activity


Pinterest Advertising

- Pinterest Ads Overview

- Why is Pinterest Advertising Unique?

- Pinterest Ads Account Structure

- How To Set Up Your Pinterest Ads Account

- Pinterest Campaign Objectives

- Setting Up A Pinterest Ad Campaign To Drive Brand Awareness

- Ad Group Details & Bid Types

- Targeting Details

- Pinterest Ad Creative

- Performance+ Campaign Creation

- Video Campaign Creation

- Pinterest Conversion Tracking

- Pinterest Custom Audiences

- Pinterest Business Manager

- Pinterest Billing

- Pinterest Ad Reports

- Ad Recommendations

- Ad Account History

- Pinterest Analytics

- Audience Insights

- Conversion Insights

- Pinterest Trends

- Bulk Editor


SnapChat Ads

- SnapChat Ads Overview, SnapChat Ads Formats, Where SnapChat Ads Appear

- Why Run Ads On SnapChat

- How To Sign Up For SnapChat Ads

- SnapChat Ads Structure

- SnapChat Ads Account Navigation

- SnapChat Ads Campaign Objectives

- How to Create Brand Awareness Campaign

- How To Create Traffic Campaign

- How To Create Leads Campaign

- How To Create App Promotion Campaign

- How To Create Sales Campaign

- SnapChat Ads Events Manager

- SnapChat Ads Audiences

- SnapChat Ads Pixel, Apps, Catalogs

- Snapchat Creative Library, Lens Folders, Create Lens & Filter

- SnapChat Audience Insights, Reports, Campaign Lab

- SnapChat Camera Kit, Developer Portal

- SnapChat Business Dashboard, Billing, Public Profiles, Lens Creator Marketplace


Reddit Ads

- Reddit Ads Overview, Reddit Ads Formats, Where Reddit Ads Appear

- Why Run Ads On Reddit

- How To Sign Up For Reddit Ads

- Reddit Ads Structure

- Reddit Ads Account Navigation

- Reddit Ads Campaign Objectives

- How to Create Brand Awareness Campaign

- How To Create Website Traffic Campaign

- How To Create Video View Campaigns

- How To Create Conversion Campaigns

- How To Create App Installs Campaign

- Audience Manager

- Events Manager

- Report Manager

- Campaign Import, Bulk Import

- AI Copywriter, Ad Inspiration, Post Library

- History, Brand Safety, Billing

- Business Manager


ShareChat Ads

- ShareChat Ads Overview, ShareChat Ads Formats, Where ShareChat Ads Appear

- Why Run Ads On ShareChat

- How To Sign Up For ShareChat Ads

- ShareChat Ads Account Navigation

- How to Create Brand Awareness Campaign

- How To Create Consideration Campaign

- How To Create Conversion Campaign

- ShareChat Ads Reports

- ShareChat Ads Event Manager

- ShareChat Ads Target Audience


Quora Ads

- Quora Ads Overview, Quora Ads Formats, Where Quora Ads Appear

- Why Run Ads On Quora

- How To Sign Up For Quora

- Structure Of A Quora Ads Campaign

- Quora Ads Campaign Objectives

- How to Create Brand Awareness Campaign

- How To Create Website Traffic Campaign

- How To Create Video View Campaigns

- How To Create Lead Gen Campaigns

- How To Create Conversion Campaigns

- How To Create App Installs Campaign

- How To Set Up Conversion Tracking

- Quora Ads Custom Audiences

- Quora Ads Lead Gen Form

- Quora Ads Reporting

Recommended For

Digital Marketing Beginners: Individuals new to social media marketing looking to build a strong foundation in strategies and ad platforms.

Business Owners: Entrepreneurs seeking to promote their businesses effectively across Meta, LinkedIn, Pinterest, TikTok, X, Reddit, Snapchat, ShareChat, and Quora.

B2B and B2C Marketers: Professionals targeting either businesses (via LinkedIn, Quora) or consumers (via TikTok, Snapchat, Pinterest).


After Taking This Course

  • Crafting Effective Social Media Strategies: Develop goal-oriented marketing plans tailored to brand objectives across multiple platforms.

  • Audience Targeting Techniques: Master audience segmentation and targeting to maximize engagement and conversions.

  • Content Creation for Engagement: Create compelling content optimized for each platform’s unique audience and format.

  • Analytics and Performance Tracking: Use analytics tools to measure campaign success and optimize strategies in real-time.

  • Meta Ads Mastery: Build and optimize high-ROI ad campaigns on Facebook and Instagram using Meta’s ad platform.

  • LinkedIn Advertising for B2B: Create targeted LinkedIn ad campaigns to reach professionals and decision-makers.

  • Pinterest Ads for Visual Marketing: Leverage Pinterest’s ad tools to drive traffic and sales through visually appealing campaigns.

  • TikTok Ads for Viral Growth: Design creative TikTok ad campaigns to tap into trends and engage younger audiences.

  • X Platform Advertising: Utilize X’s ad tools to promote content and engage with niche communities effectively.

  • Reddit Ads for Community Engagement: Run targeted ads on Reddit to connect with highly engaged, niche subreddits.

  • Snapchat Ads for Gen Z Reach: Create dynamic Snapchat ad campaigns to capture the attention of younger demographics.

  • ShareChat Ads for Regional Markets: Develop localized ad strategies on ShareChat to target India’s diverse audience.

  • Quora Ads for Thought Leadership: Use Quora’s ad platform to position brands as authorities in specific niches.

  • Cross-Platform Campaign Integration: Coordinate campaigns across multiple platforms for consistent messaging and impact.

  • Budget Optimization Techniques: Allocate ad budgets efficiently to maximize ROI across all nine platforms.

  • A/B Testing for Ads: Implement A/B testing to refine ad creatives, copy, and targeting for better performance.

  • Trend Spotting and Adaptation: Stay ahead of 2025 social media trends to keep campaigns relevant and effective.

  • Influencer Marketing Strategies: Collaborate with influencers across platforms to amplify brand reach and credibility.

  • Compliance and Ad Policies: Navigate platform-specific ad policies to ensure campaigns meet guidelines and avoid bans.

  • Scaling Successful Campaigns: Learn techniques to scale high-performing campaigns while maintaining efficiency and results.

What Makes This Course Unique (20 Points)

  1. Covers both organic social media marketing + paid advertising, making it a complete 360° social media mastery course.

  2. Fully updated for 2025, including new algorithm changes, platform updates, content formats, and advertising tools.

  3. Teaches 9 major social ad platforms in one course, including Meta Ads, TikTok Ads, LinkedIn Ads, Pinterest Ads, Snapchat Ads, X Ads, YouTube Ads, Reddit Ads, and ShareChat Ads.

  4. Beginner-friendly yet advanced, taking students from fundamentals to expert-level strategies step by step.

  5. Instructor with 16+ years of experience, ex-Google background, and 217,000+ students worldwide.

  6. Real content creation training, including hooks, storytelling, scripts, viral formats, and editing techniques for each platform.

  7. AI-powered workflows, using ChatGPT, Gemini, Canva, CapCut, and other AI tools to speed up content creation and ad production.

  8. Deep dive into platform-specific strategies, teaching what works on Instagram vs TikTok vs LinkedIn vs YouTube in 2025.

  9. Hands-on ad campaign builds, showing you exactly how to launch ads across all nine platforms with targeting, budgets, and optimization.

  10. Complete social media branding system, including content pillars, brand voice, visual identity, and messaging frameworks.

  11. Full-funnel strategy, teaching how to move people from awareness → engagement → followers → leads → conversions.

  12. Viral content frameworks, including trend surfing, UGC (User-Generated Content), short-form video strategies, and storytelling.

  13. Advanced audience growth systems, covering organic reach, hashtags, SEO for social media, collaborations, and engagement hacks.

  14. Ad creative mastery, teaching how to design scroll-stopping ads, write high-converting copy, and produce impactful videos.

  15. Social media analytics training, helping students understand insights, KPIs, growth metrics, and optimization opportunities.

  16. Covers social media monetization, including sponsorships, affiliate marketing, digital products, ads, and creator income streams.

  17. Practical templates included, such as content calendars, ad copy frameworks, script templates, hooks, captions, and design templates.

  18. Designed for everyone, including beginners, businesses, creators, influencers, freelancers, and marketers.

  19. Shows how to combine organic + paid strategies, helping you scale content and advertising together for maximum results.

  20. Lifetime updates, ensuring the course stays relevant as platforms evolve, algorithms change, and new ad formats are introduced.

Recommended for
these people

Who is this course right for?

  • Digital Marketing Beginners: Individuals new to social media marketing looking to build a strong foundation in strategies and ad platforms.

  • Small Business Owners: Entrepreneurs seeking to promote their businesses effectively across Meta, LinkedIn, Pinterest, TikTok, X, Reddit, Snapchat, ShareChat, and Quora.

  • Marketing Professionals: Marketers aiming to expand their skills in advanced social media advertising and campaign management.

  • Freelancers: Aspiring or current freelancers wanting to offer social media marketing services to clients.

  • Content Creators: Influencers or creators looking to leverage paid ads to grow their audience and monetize content.

  • E-commerce Sellers: Online store owners aiming to drive traffic and sales through targeted social media campaigns.

  • B2B and B2C Marketers: Professionals targeting either businesses (via LinkedIn, Quora) or consumers (via TikTok, Snapchat, Pinterest).

  • Career Changers: Individuals transitioning into digital marketing roles and needing practical, up-to-date skills for 2025.

  • Students and Recent Graduates: Those studying marketing or related fields who want hands-on experience with social ad platforms.

  • Regional Marketers: Professionals in markets like India interested in platforms like ShareChat for localized campaigns.

Need to know before starting?

  • Basic Computer Skills: Familiarity with navigating the internet, using web browsers, and managing files.

  • Access to a Computer or Mobile Device: A device with a stable internet connection to access course materials and platforms.

  • Social Media Accounts: Active accounts (personal or business) on major platforms like Meta (Facebook/Instagram), LinkedIn, TikTok, or others for practical exercises.

  • Basic Marketing Knowledge: Understanding of fundamental marketing concepts (e.g., target audience, branding) is helpful but not mandatory.

  • Willingness to Learn Ads Platforms: No prior experience with Meta, LinkedIn, Pinterest, TikTok, X, Reddit, Snapchat, ShareChat, or Quora ads is required, but an interest in learning is essential.

  • Budget for Practice (Optional): A small budget (e.g., $10-$50) for testing ad campaigns during hands-on activities, though simulations will be provided.

  • English Proficiency: Basic understanding of English to follow course instructions and content.

  • Time Commitment: Ability to dedicate time to complete lessons, assignments, and practice ad campaign setups.

  • Access to Analytics Tools: Familiarity with or willingness to learn basic analytics tools (e.g., Meta Ads Manager, Google Analytics) for tracking performance.

  • Open Mindset: Readiness to adapt to new trends and strategies in the fast-evolving social media landscape of 2025.

Hello
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Reviews

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Rating

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Courses

Tanmoy Kr. Das is an IIM MBA alumnus and a seasoned digital marketing professional with over 18 years of experience. An ex-Google employee, he is widely known for his expertise in digital marketing, artificial intelligence, and online business creation.

As an acclaimed educator and corporate trainer, Tanmoy has empowered over 200,000 students and professionals across the globe. His teaching spans multiple domains — from Google Ads, Meta Ads, and SEO to AI tools like ChatGPT, Gemini, Copilot, and Midjourney, as well as strategies to build and monetize online businesses.

Celebrated for his ability to simplify complex concepts into actionable insights, Tanmoy continues to inspire learners and entrepreneurs to leverage technology for sustainable growth and success in the digital era.


Tanmoy Kr. Das는 IIM MBA 출신의 디지털 마케팅 전문가로, 18년 이상의 풍부한 경력을 보유하고 있습니다. 전 구글 직원으로 그는 업계 내에서 디지털 마케팅, 인공지능 (AI), 온라인 비즈니스 구축 분야의 탁월한 전문성을 인정받고 있습니다.

교육자이자 기업 트레이너로, Tanmoy는 지금까지 전 세계 20만 명 이상의 수강생들과 전문가들에게 실질적인 성장을 이끌어왔습니다.

그의 강의는 Google Ads, Meta Ads, SEO부터 ChatGPT, Gemini, Copilot, Midjourney와 같은 AI 도구 활용, 그리고 온라인 비즈니스 구축 및 수익화 전략에 이르기까지 폭 넓은 영역을 아우릅니다.

 

복잡한 개념을 누구나 이해할 수 있도록 실용적인 인사이트로 풀어내는 능력으로 유명한 Tanmoy는, 디지털 시대에 기술을 활용해 지속 가능한 성장을 이루고자 하는 학습자와 창업가들에게 꾸준히 영감을 주고 있습니다.

Curriculum

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304 lectures ∙ (21hr 19min)

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