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[Seminar] Survival Skills of Marketers in the AI Era

Part 1 of a marketing seminar for the price of a cup of coffee! We will look at the knowledge you need to know to become a more brilliant marketer in the AI era, application cases in each field, and the competitiveness that marketers need.

(4.7) 3 reviews

23 learners

  • Grace Shin
3시간 만에 완강할 수 있는 강의 ⏰
세미나
Digital Marketing
Contents Marketing
ChatGPT

What you will gain after the course

  • ChatGPT

  • Generative AI and how to use it

Do you want to become a marketer who shines even brighter in the AI era?
We'll teach you the knowledge, use cases, and competitive edge marketers need!

Seminar Introduction ✨

Since ChatGPT was released to the public, it has brought innovation and change to AI across various fields, including IT, and we are truly entering the era of AI. As many companies actively utilize ChatGPT to improve efficiency and performance, interest in its potential impact on specific jobs and fields has also grown.

  • How will the introduction of generative AI change marketing?
  • How should marketers evolve and stay competitive in these changing times?

This seminar will cover essential knowledge and AI application cases to become a marketer who shines even brighter in the AI era. Join Grace as she explores the career roadmap for marketers in the AI era!


What you'll learn 📚

  • Chapter 1. Understanding Generative AI
  • Chapter 2. (Generation) The Impact of AI on Marketing
  • Chapter 3. How to Use AI Smartly
  • Chapter 4. Skills Marketers Need in the AI Era

I recommend this to these people! 

  • Anyone who wants to know about generative AI
  • Anyone who wants to know marketing tips and examples of ChatGPT
  • Marketers looking to become more competitive in the AI era
  • Are you curious about AI tools that can be used in marketing?

🔎 We provide these things!

  • Watch the video again
  • Seminar slide materials
  • List of over 140 AI tools and plugins
  • Invitation to the student community

Live Seminar Participation Review 💬

  • The instructor had a wide range of knowledge about AI and explained it at an accessible level, which was very helpful!
  • The content was really informative! I learned things about AI I didn't know before, and it was also great that Grace shared her knowledge. Thank you :)
  • I'm a new marketer and haven't used AI much yet. However, I really appreciated the tips and insights you shared. I'd love to participate again!
  • I've taken a few AI lectures recently, and Grace's lectures are so in-depth 👍👍 It's better because it not only provides tips but also helps you understand the background!
  • The flow of the lecture was good. The introduction, development, climax, and conclusion were perfect!
  • I'm a marketer in the IT industry who's forced to study ChatGPT. I was completely new to it, but Grace explained the history of ChatGPT in an easy-to-understand and informative way. I think it'll be incredibly helpful! Thank you!
  • I really enjoyed the detailed content, even for marketers unfamiliar with AI, in each section! The helpful tips and practical examples were fascinating, and I found many interesting things!
  • It was great that you introduced me to so many tools I'd never used before. Thank you for the great seminar.
  • I'm always amazed by Grace's insights. I'd only heard about ChatGPT before, but I hadn't thought about using it. Thank you for sharing and sharing this useful method.
  • I'm glad you shared some useful tools for each task!
  • I've only used ChatGPT, but I'll have to try out a variety of tools! I feel like my perspective on generative AI has broadened 🤩 Thank you for organizing such an informative seminar!!💖
  • I learned a lot! This was a really useful lecture!
  • I learned a lot about AI tools I didn't know about! I feel like I can immediately apply them to my daily work, and it gave me unexpected positive motivation. Thank you :)
  • I now have a better idea of how I can utilize Chat GPT and what skills I should focus on developing in the future!
  • I had some concerns about how to utilize artificial intelligence, and this helped me understand the context and get my point across!
  • This was even more informative than I expected! I'm not a marketer and I don't know much about AI, but I found it fascinating. The message that people who are good at utilizing AI will replace the jobs of those who aren't! Even though I'm in a different profession, I can relate. 😊😊 And the presentation was fun, so it wasn't boring at all! I really enjoyed it!
  • Thank you for explaining the history of ChatGPT and what GenerateGPT is, as well as other hot technologies of today. It was also fun to see how to actually use ChatGPT!
  • I attended a bit late due to work, but thank you for the valuable seminar. I'm currently working on a slightly different project than marketing, so it was a huge help in catching up with falling trends. :)
  • I'm not a marketing major, but I needed some marketing-related knowledge for work. So, I searched online and found Digiocean. I've been following them on Instagram. Thank you for the informative lectures. I'm rooting for Digiocean!
  • I think it will be very helpful to learn about the various ways to use ChatGPT. Thank you for sharing your know-how so generously.
  • I was fiddling around with Chat GPT on my own, and wasn't sure how to best utilize it. But today's seminar provided many practical examples and helpful tips, which helped me resolve some of my frustration. Thank you for organizing such a helpful seminar! I look forward to the next one!
  • I am grateful that you have opened up a lecture that is so necessary that I want to quickly apply it in practice, starting from the main part of the second half.
  • I was very satisfied with the practical yet comprehensive coverage of the topic. As a marketer, I was grateful that you even shared your secret know-how, and it was very inspiring to see you continue to work hard. 💪 I'm so excited for the next seminar and definitely want to attend! 🙌

Recommended for
these people

Who is this course right for?

  • Anyone who wants to know about generative AI

  • Marketers who want to become more competitive in the AI era

  • Anyone who wants to know marketing tips and examples of ChatGPT

  • Anyone curious about AI tools that can be used in marketing work

Hello
This is

470

Learners

31

Reviews

34

Answers

4.7

Rating

6

Courses

미국 IT 테크 기업에서 글로벌 디지털마케팅을 총괄로 일하고 있는 그레이스입니다. 러시아, 남아프리카공화국, 중국, 아랍에미리트 등 다양한 나라에서 경험을 쌓은 후, 현재 영국에서 현업 디지털마케터로 활동 중입니다. 2020년 마케팅 콘텐츠/커뮤니티 플랫폼 '디지오션'을 창업하여 운영중이기도 합니다.

약력

  • 현) 미국 테크기업, 글로벌 디맨드 제너레이션 디렉터

  • 전) Medallia, 유럽/아태 지역 디지털마케팅 디렉터

  • 전) The First Group (UAE), 시니어 디지털마케팅 전략가

  • 전) 浙江大华技术公司 (UAE), 디지털마케팅 매니저

  • 전) One Agency (남아공), 마케팅 매니저

  • 전) 제일기획, 소치올림픽 스포츠마케팅팀

  • 전) 서드에이지, 기획팀 사원

  • - 영국 맨체스터 대학교 MBA / 홍익대학교 영문학과 졸업

채널

Curriculum

All

8 lectures ∙ (1hr 12min)

Course Materials:

Lecture resources
Published: 
Last updated: 

Reviews

All

3 reviews

4.7

3 reviews

  • chinggu887173님의 프로필 이미지
    chinggu887173

    Reviews 1

    Average Rating 5.0

    5

    100% enrolled

    It was very useful because it introduced tools and methods used in the field.

    • sonyewon3108519님의 프로필 이미지
      sonyewon3108519

      Reviews 1

      Average Rating 5.0

      5

      100% enrolled

      I am a job seeker currently looking for a job in marketing! Some companies require "educational completion" on their resumes. I wanted to write about marketing-related education, so I found this and took the course. As many companies are focusing on the use of AI, I think they want people with insights that combine AI and marketing. I will input the content of the course well and bring good results!!

      • babygirl6961님의 프로필 이미지
        babygirl6961

        Reviews 1

        Average Rating 4.0

        4

        100% enrolled

        It was useful because it gave me directions on how to deal with the AI era, and I didn't know there were so many AI tools, so I was able to acquire related information. However, before taking the class, I expected to see how marketers use AI to work, but it was a bit disappointing because it wasn't an in-depth example. Still, I was at a loss and scared because of the sudden rise of generative AI, but now I think I know a little bit about what to study and how to use it in the future.

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