Real-world content marketing through virtual marketing campaigns

Can you make a proposal look convincing with AI, but lack the confidence to bring it into the meeting room? A global content strategist with 17 years of experience—who built practical planning expertise at major advertising agencies and global e-commerce companies, and had that expertise validated on a global education platform—will teach you the principles of planning that work in practice and AI workflows, from defining the problem to completing the slides.

Learn the basics of digital marketing + the practical aspects of content/performance marketing one by one! This course applies it to planning a virtual digital marketing campaign and acquires the core competencies of a digital marketer, such as digital marketing campaign strategy planning and execution.

You can systematically acquire the extensive branding practices from A to Z. You can learn about branding activity strategies such as internal and external branding, as well as in-depth coverage of the detailed elements of brand core, brand verbal, and visual identity that constitute the brand identity.

Along with methods to enhance the quality of existing marketing materials such as blogs and top search engine promotions, practical marketing strategies utilizing new platforms like YouTube and Naver TV were presented. Related programs and production methods are provided to enable anyone to easily create high-quality materials. Through this, marketing methods that bring you closer to customers can be utilized.

Even if you don't know how to code! We'll teach you everything from A to Z on how to create an MBTI test using Typeform. We also provide a 'MBTI problem template' as standard!

Are you still manually planning and writing marketing reports these days? This course covers how to use GPT to establish strategies, automatically execute ads and content, and even generate real-time KPI reports. Experience the "efficient way of working" that every marketer wonders about firsthand in this course.

You will discover a new way to make money online. You will be able to create a real WordPress money machine by following real-life examples.

From reports and blogs to content, we provide the answer to "Why is no one reacting to my writing?" This course covers the structure of completing a single piece of writing, expanding it into content, and connecting it to opportunities. Build the skeleton of your writing with logical structure, drive reader action through emotional design, and finally, master the method of turning your writing into an asset.

Complete your business promotion and marketing with AI! From commercial district analysis to review management and SNS content creation—finish it all on your own.

Re-emphasizing novice instructors as digital content business creators provides an opportunity to reach more learners, and improve the quality and efficiency of education through AI-based educational content creation and management. This course teaches instructors how to use new technologies to enrich the learning experience of learners, including hands-on practice in using AI tools and developing digital content businesses.

How can performance be measured in offline advertising? From how to measure the performance of elevator TV ads, to the commonalities and differences in data observed in online/offline marketing! Hear about it at this October seminar!

Data is piling up, but are you feeling lost about who to target? Find your key customers through data summarization and design the optimal targeting logic.

In this sharing session, the members of NDA AI Studio, the AI video team of Selfish Club, will personally share their experience! Based on an actual project conducted with the senior dog supplement brand Dr. Ian, we will share how we designed and executed the entire brand marketing process using AI. From creating an animated universe that captures the brand philosophy to planning and executing product detail pages and producing short-form videos for conversion! We plan to share the actual workflow, focusing on which AI tools were used for what purpose at each stage and how multiple tools were combined. For those who knew there were many AI tools but wondered how they are used in real projects, or those who felt overwhelmed by tool combinations and practical workflows, please take this opportunity to see for yourself which tools were combined and how the actual flow works. We will share everything from the trial and error to the know-how experienced by the NDA AI Studio team, all based on real-life cases.

It is an era where my own content is more important than specs. Writing is the best cost-effective tool that appeals to me without requiring capital. In the era of influencers, let's build my brand with just writing. Let's do it together step by step!

Seth Godin asks us: In uncertain times, what strategy are you building? With the emergence of AI, complex markets, and rapidly changing environments, we now need strategy as a 'sophisticated way of thinking.' This lecture teaches practical and sustainable strategic thinking methods that can be applied to our lives and business.

The Conversion Tracking & Analytics Mastery program is a practical, execution-focused course bundle designed to help marketers and businesses accurately track conversions and turn data into actionable insights. This program focuses on building a reliable measurement foundation so every marketing decision is backed by clean, trustworthy data.

Learn how to turn a vague idea into a "completable work." The reason you fail to finish writing on your own is not a lack of talent, but a lack of planning, structure, genre, and scene-level design. Based on my Master of Fine Arts (MFA) in Screenwriting, over 10 years of writing experience, and the achievement of winning two awards with a single work, I will organize professional-standard writing techniques step-by-step online. In this main lecture, "Chapter 1: Film Planning," we will cover everything from planning methodologies to writing loglines and statements of intent, while also learning prompt engineering to utilize AI as a planning and assistant writer. Ultimately, you will work with the instructor to complete a one-sentence logline for the project you wish to write. The course proceeds with the perspective that the writer's judgment and design are what matter most, while AI is simply a tool that makes that process more efficient. The full curriculum for [Film and Drama Storytelling in the AI Era: Story Design for Creating Works and Careers] follows a 5-chapter roadmap: Film Planning → Structure → Plot & Character → Genre → Scene & Adaptation. By following each step, you can eventually expand your work into a full-length feature film screenplay (or a series proposal + scripts for episodes 1-2, depending on your goal). (Note: This course is sold individually by chapter.)

Are you worried because your writing isn't producing results? With 26 years of practical know-how, I will teach you an action plan to turn simple records into profit-generating assets.

"How to Build a Smart AI Agent Inside Your Laptop for High-Performance Marketing" From brand analysis to creating ad videos, images, and card-style news content, all the way to data analysis—do it all at once! A marketer with 15 years of experience at a major corporation will provide you with the exact blueprints, skills, prompts, MCP integrations, and automation scripts of the 'marketing OS' they are actually using.

Many people write. But most of those writings end up buried in files. This lecture starts from that point. ✔ “Why does nothing happen even when I write?” ✔ “How can I connect my writing to opportunities and money?” Through 26 years of corporate experience and actual writing, publishing, and lecturing experience, I have personally built a structure where writing becomes an "asset." In this lecture, I will share more than just simple writing techniques; I will show you specifically how to: 👉 Take a finished piece of writing → Expand it into blog posts/content → Build it into a portfolio → Connect it to lecturing, publishing, and business opportunities In particular, I will explain the entire flow based on realistic standards: How a single piece of writing expands into content How 5 pieces of writing become a lecture How 40 pieces of writing become a book By the end of this lecture, your writing will no longer be just a "record," but an asset that works on your behalf.

How would a former strategy consultant from McKinsey approach digital marketing? This is a vivid conference lecture by Senior Kim Jae-seong, who actually worked as a consultant at McKinsey and then as a digital media planner at Cheil Communications.

Chatgpt is a program that reads and comments on posts written by my neighbors Lesson on developing marketing automation and neighbor management programs

No more stiff, theory-centered brand marketing lectures! We will explore the reasons for success and failure through actual branding campaigns that you encounter on TV every day.