Get Results Now, Facebook Performance Marketing Practice
If you follow the practical lectures and follow along with your own hands, you will soon be able to freely use the Facebook platform. Try implementing everything from the very beginning of Facebook to the most difficult development techniques.
Understanding the structure and content of Facebook performance marketing
Create and manage Facebook ads
Install and set up Facebook Pixel
Use custom and lookalike audiences for remarketing
Data-driven strategies to optimize advertising performance
Get Results Now - Facebook Performance Marketing
Hello. I am Facebook instructor Yoo Seong-min.
As the era of traditional marketing comes to an end, the term digital marketing has become very familiar to us. In fact, as of the first half of 2016, the advertising costs spent on digital marketing worldwide have surpassed those spent on traditional media such as TV advertising, and the gap is widening. So, you absolutely need to be familiar with these two platforms to promote your brand online.
[Is Facebook over?]
Yes, Facebook is dead. It wanted to keep its original brand philosophy of connecting the world, but users see it as nothing more than an advertising platform.
It is no exaggeration to say that the culture of sharing and consuming the daily lives of friends that we used to share in small details has almost disappeared.
But here's where the problem comes in. When you ask, "Facebook is dead, so what's the next platform that's going to replace Facebook?", the answer is not easy. Facebook is no longer a platform for collecting likes and followers like it used to be. With organic reach declining, we have to spend money on advertising on Facebook unconditionally. However , the difference in performance is very large depending on the strategy of spending money on advertising.
So, we call marketing that optimizes based on data from advertising performance marketing.
[Facebook that you can experience with your own hands]
Even if you don't have any advertising budget available, if you watch my practical lecture and follow along with your own hands, you will soon be able to use the Facebook platform freely.
Implement everything from the ground up on Facebook to the most advanced development techniques.
Learning Objectives
You have the ability to run Facebook ads on your own.
Use your Facebook advertising execution experience to appeal to the job you're applying for .
It allows you to experience driving sales for your own brand through Facebook advertising on your own.
It allows you to freely utilize Facebook Pixel and Facebook Dynamic Remarketing , which are difficult areas of Facebook technology.
Helpful people
In-house marketers who need to advertise on Facebook
Marketers/job seekers who really want to take practical classes but can't even think about it because they are too expensive
Fresh graduates who want to build a career in digital marketing
Self -employed individuals who want to promote their brand through Facebook and achieve results
Internal members who want to communicate with the agency without any problems
Note
This is a subject that combines theory with hands-on practice where you watch videos directly on your laptop and follow along.
Introducing the knowledge sharer
Yoo Seong-min
[Teaching Experience] Connect Foundation - Facebook Advertising Practical Course (2018) SBA (Seoul Business Agency) - Data Analysis, Google Data Studio (2018) Korea Marketing Academy - Facebook, Google Advertising Practice (2018-present) Trade Association - Facebook, Google Advertising Practice (2018~Present) Skill Shop - Facebook, Google Advertising Practice (2018~Present) Super Rookie - Digital Marketing, Google Analytics Course (2018-present)
Edu Cast - Content Marketing Lecture (2015-2016) Incheon Digital Content Lab - Facebook, GA Performance Analysis Lecture (2018) Hunet - Facebook Advertising Practical Online Course (2018 - Present) Hunet - Facebook Advertising Practical Offline Course (2018 - Present) Stage Nine - Data Driven Marketing Instructor for Startups Ewha Womans University - Google Analytics for performance analysis (2019) _
[record] - Hyundai Motor Company, Pulmuone Health Life, Samsung Asset Management, Pagoda, and Missha Performance Marketing & Growth Hacking Projects in Progress - Google Optimize experimental project in progress for site optimization including Pulmuone Lohas, Pagoda Tomorrow Campus, and Woongjin Think Big - Performance marketing project to increase sales performance of shopping malls such as Terra Funding, The Body Shop, Wish Company, and Claires - Carrying out performance marketing projects for over 50 other brands - Opinno Performance Marketing Team Leader
Recommended for these people!
Who is this course right for?
Beginners who are new to Facebook advertising
People interested in data-driven marketing
Small capital startup operator
Online shopping mall operator
Marketers who want to optimize their advertising performance
Hello This is
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Students
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Reviews
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Answers
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Courses
안녕하세요 ! 그로스해킹 파트너, 허들러스의 유성민 강사입니다 ! ✒️
이력 사항
유성민 CEO
경력
현 그로스해킹 파트너, 허들러스 대표(CEO) 전 교육 플랫폼, 그로스마켓(Growth Market) 마케팅 총괄 책임자(CMO)
휴넷 해피칼리지 - 마케팅의 민족 강연(2021) NS 홈쇼핑 - 구글 애널리틱스 실무 강의(2021) 청년 창업 사관 학교 - 그로스해킹 강연(2021) 청년마케터 - 그로스해킹 강연(2021) 네이버 커넥트 재단 - 페이스북 퍼포먼스 마케팅 대표 강사(2021) 대웅제약 - 구글 애널리틱스 강의(2021) 이랜드 월드 패션 그룹 - 구글 애널리틱스 실무 강의(2021) 휴넷 - 페이스북 광고 실무 온라인 강의 (2021) 이화 여자대학교 - 페이스북 퍼포먼스 마케팅 강의(2021) 단국 대학교 - 디지털 마케팅 개론 강의(2020) 메이블,플레이디 - 페이스북 픽셀 강의(2020) 한국 야쿠르트 - 구글 태그매니저 실무 강의(2020) NC SOFT - 구글 태그 매니저 실무 강의(2019) 한국타이어 - 구글 애널리틱스 실무 강의(2019) CJ 오쇼핑몰 퍼포먼스 마케팅 성과분석 강사 & 컨설팅(2019) 등현재 강의를 진행하고 있어요.
가성비 갑! 너무 만족합니다.
다른 마케팅 강의는 가격도 비싸고 이해도 잘 안돼서 어렵기만하고 혼자 공부하기 힘들었었는데
유성민 강사님 강의는 친절한 설명으로 한번에 쏙쏙 이해가 잘되네요 ㅎㅎ 심지어 가격도 더 저렴합니다,,!!
딱 필요한 강의들로 구성되어있어서 지루하지도 않고 구매하길 잘했다고 생각됩니다!
좋은 강의 감사드립니다 ~!
홍채영
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