You know the importance of 🔥Big Data🔥 in your business, but you gave up on data analysis tools with difficult names like Python, R, SQL... before you even started? Don't worry anymore 😉 A beginner's course that teaches anyone how to analyze data and discover valuable insights using Excel, which is highly accessible!🎁
How to analyze product marketability using Excel data analysis
Essential Economics Concepts for Business Analytics
How to Plan Marketing Campaigns Using Monte Carlo Simulation
The power of data to set direction and make decisions!
Technological advancements are increasing the amount of data consumed daily. Furthermore, the rapid digitalization of business processes across the globe in recent years has led to an increase in both the volume and velocity of data. Consequently, data is emerging as a new revenue stream for businesses, and growing and expanding it is becoming a core competency for companies.
Big data? What good is a lot of data? If you can't manage and analyze it, it's dead!
The key to big data isn't data collection itself, but how to utilize it. Furthermore, in addition to preparing new technologies and infrastructure, it's crucial to consider where to use it and what results it will produce.
This course will teach you data analysis methods like Pareto analysis, cross-proportion analysis, PPM position analysis, regression analysis, and conjoint analysis, enabling you to make effective decisions. Beginners to data analysis will gain a fundamental understanding of data concepts and gain a fresh perspective on the decision-making process . Furthermore, you'll gain practical skills through hands-on training using a virtual dataset called "Maso Electronics Mart." So, let's become a professional capable of making strategic data-driven decisions right now!
By taking the Business Analytics and Strategic Decision Making Masterclass, you'll gain the following skills:
Python, R, SQL... The names of these analytical tools are so intimidating... I'm not a data analyst, but I'm wondering if there's a way to analyze data. The answer... is right here! 💥 Data analysis is possible with Excel, which is highly accessible and versatile ! The key to data analysis isn't the "tools," but the "analytical skills" to understand and analyze data to uncover insights. ☝️
We'll conduct a variety of analyses using data from a fictitious company called "Maso Electronics Mart." Gain practical experience by practicing various data analysis methods, including Pareto analysis, cross-ratio analysis, PPM position analysis, and conjoint analysis, using fictitious data!
Modern society is so busy! ⚡ We've prepared this course for you, who have so much to do and learn! In just six hours, you'll learn how to improve your performance using readily available data. Highly recommended for those who want to quickly develop data analysis skills and learn how to fully utilize data to make valuable decisions!
By analyzing profit margins, product turnover, and market competition across various categories, you can identify which products have growth potential. By identifying Maso Electronics Mart's flagship products and analyzing each product's sales portfolio, you can develop a strategy tailored to its specific characteristics.
By analyzing product growth potential, we identified Maso Electronics' flagship products. We first ran ads with a small budget to obtain sample data, then calculated the projected sales volume for 1 million ad impressions.
We will use regression analysis to derive projected sales figures for Maso Electronics Mart's new Seoul East Branch. By analyzing the impact of a single variable on sales and the impact of two or more variables on sales, we can estimate sales volume and the optimal number of salespeople needed to achieve target sales.
To ensure the success of the Seoul East branch, we identify and prioritize the factors consumers value. We represent the identified variables in a matrix, apply dummy variables, and conduct multiple regression analysis to validate the regression equation. This allows us to develop a strategy to effectively attract consumers.
Q. What makes simulation lectures different from other lectures?
Throughout the course, students will assume the role of Maso Electronics Mart's executives. Therefore, they will learn the decision-making process through immersive analysis of real data, reflecting the reality of Maso Electronics Mart's fictional company identity.
Q. Do I need to know all of Excel's functions to follow the class?
You don't have to worry because we'll teach you how to use Excel from the beginning.
Q. Are there any requirements or prerequisites for taking the course?
Since this is a hands-on course, we recommend bringing a dual monitor or a spare device that allows you to separate the lecture and practice screens. Furthermore, since the practical training will be conducted on a Windows OS, we recommend taking the course in a Windows environment.
💡 Instructions
Who is this course right for?
Practitioners who want to improve performance through data analysis
Office workers who want to analyze data using Excel rather than Python, R, or SQL
Anyone who wants to master everything from data usage to data analysis process in a short period of time
Job seekers who want to experience the process of making decisions using data in the workplace
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Learners
824
Reviews
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Answers
4.7
Rating
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29 lectures ∙ (6hr 6min)
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