Digital Marketing Practical & Portfolio Course for Practical Applications

digital marketing,
I want to apply it right away in real life 📖

You know what to do, but you don't know how to do it in practice?

Now that you have a solid grasp of the basic concepts of digital marketing, let's learn how to apply them in practice.
It's time to do it one by one with my own hands!

The curriculum is designed to help you understand the concepts you've only learned in texts, or the knowledge you've only vaguely grasped but haven't experienced, through practical application. By taking this course, you'll learn how to implement them on a small scale with your own website, without spending a fortune, and get a taste of what you'll be doing as a digital marketer.

People like this will like it 🔑

• Those who want to apply the basic concepts of digital marketing directly
• Those who want to practice various digital marketing tools
• Anyone who wants to create a personal website (portfolio)
• Marketers and solopreneurs who want to start an online business

How you will look after taking this course 📜

• You can create your own website with endless possibilities.
• Before taking on the actual work, you can experience parts that are difficult to do directly.
• You can fully understand what you have only learned in text by applying it in practice.
• You can gain marketing know-how that can be applied to your own future business (project).

Special features of my lecture ✨

This course focuses on "application," ensuring that you'll gain a taste of practical application and leave with a stunning portfolio site of your own. As a prospective digital marketer, marketing yourself with a digital portfolio site you've created yourself is a valuable experience, and I encourage you to give it a try.

While this course focuses on hands-on practice, it also includes a basic explanation of the channels you'll be applying through the exercises. However, if you're new to digital marketing or want to thoroughly build a solid foundation, we recommend taking the "Digital Marketing Fundamentals Course" first!

A Digital Marketing Basics Course for Non-Majors and Job Seekers

From the basic principles of digital marketing to practical application!

What you'll learn in this course 📚

🎨 Create your own site with Wix

Using website builders like Wix, you can create stunning websites without coding. Learn how to build a website by cloning a site created by a real tutor using Wix. Let's create your own website, perfect for personal branding, portfolios, side hustles, and more!

🛠 Marketing Tool Integration & Practice

Learn how to integrate marketing tools into your site without a developer, and then implement them using your own site. From registering your site with search engines to setting up conversion tracking for advertising platforms and connecting to traffic analysis and testing tools, you'll learn how!

- Tools used: WIX, Stevie (email), Naver Advertising System, Facebook, Facebook Business Manager, Facebook Creator Studio, Google Ads, Google Analytics, Optimize

*Note: To practice integrating marketing tools (including Google Analytics) on the Wix platform, you must use a paid plan! (The cheapest plan costs approximately 5,000 won per month. If you pay annually, Wix provides a free domain for one year.)

🔑 Taste Organic & Paid Channels

Explore digital marketing channels using the site I created! You can practice using various platforms and apply what you've learned.

• Organic Channels: Search Engine Optimization (SEO) + Social Media + Email Marketing
• Paid Channels: Social Media Advertising (Facebook) + Search Advertising (Google & Naver)

🐝 Special benefits for students

The email portion of this course uses the email marketing tool "Stevie." For students who wish to send their own newsletters with a paid Stevie plan, we're offering a 30% discount on the Stevie platform! (Applies to the first three months for monthly payments, and to the first year's subscription for annual payments.)

Portfolio/Personal Videos

In this hands-on tutorial, I'll be introducing my portfolio site, which I created using the Wix platform!

https://www.graceshin.co.uk

Expected Questions Q&A 💬

Q. Would it be better to take the Digital Marketing Fundamentals course first?
A. If you are a student who is completely new to digital marketing, we recommend taking the basic class first👍🏻

Q. Is the Wix platform used in the training paid?
A. Yes! To practice integrating marketing tools (including GA) on the Wix platform, you need a paid plan! (The cheapest plan costs approximately 5,000 won per month. With annual payments, Wix provides a free domain for one year.)

Q. Can I use the portfolio site I created after watching this lecture when applying for actual jobs?
A. Yes, of course! In fact, one student received interview offers from 10 companies after submitting a resume with a portfolio site attached.❤️

Introducing the Knowledge Sharer ✒️