CRM Marketing Roadmap Strategy by Customer Journey for B2B

Kyobo Bookstore, Yes24 Marketing Field Bestseller Author Direct Lecture! Digital Marketing Practical Strategy from Global Franchise Marketing Head, Verified by More than 18,000 Practitioners

Prepared by a CMO with over 23 years of marketing experience. This is a content marketing class that is sure to succeed, and is on a different level from existing content marketing classes.

You will discover a new way to make money online. You will be able to create a real WordPress money machine by following real-life examples.

Learn how to reduce marketing risks through AI and efficiently execute the entire process, from branding and personalized marketing to content creation. From the basics of prompt engineering to practical application, we present essential AI utilization methods for marketing professionals.

How to create content 100 times faster without working overtime! AI practical strategies to complete everything from planning to copy and visuals with a single line of prompt

It is perfectly fine if you have no prior experience in video editing. This is a practical course where you will learn everything from the basic functions of CapCut to how to analyze and plan short-form advertisements step-by-step. You won't just learn how to add subtitles and cut clips; you will understand the structure of an advertisement and follow along to create videos that actually make people stop scrolling. From Ad Analysis → Planning & Design → CapCut Production. The curriculum is designed so that even beginners can complete a full short-form advertisement just by following along. This lecture is for marketers who are new to video production, and for marketers who now want to create their own content.

Seth Godin asks us: In uncertain times, what strategy are you building? With the emergence of AI, complex markets, and rapidly changing environments, we now need strategy as a 'sophisticated way of thinking.' This lecture teaches practical and sustainable strategic thinking methods that can be applied to our lives and business.

No more rigid, theory-focused brand marketing lectures! We'll explore the reasons behind success and failure through real branding campaigns that we encounter on TV every day.

It is an era where my own content is more important than specs. Writing is the best cost-effective tool that appeals to me without requiring capital. In the era of influencers, let's build my brand with just writing. Let's do it together step by step!

Data is piling up, but are you feeling lost about who to target? Find your key customers through data summarization and design the optimal targeting logic.

Are you worried because your writing isn't producing results? With 26 years of practical know-how, I will teach you an action plan to turn simple records into profit-generating assets.

Complete your business promotion and marketing with AI! From commercial district analysis to review management and SNS content creation—finish it all on your own.

From reports and blogs to content, we provide the answer to "Why is no one reacting to my writing?" This course covers the structure of completing a single piece of writing, expanding it into content, and connecting it to opportunities. Build the skeleton of your writing with logical structure, drive reader action through emotional design, and finally, master the method of turning your writing into an asset.

How Top Sellers Sell! 14 Killer Strategies from Sales Masters Who Excel Even in a Downturn

Do the words 'Automation' and 'CRM' feel difficult and complex just by hearing them? We also knew nothing about automation and were complete beginners who felt lost on where and how to start using Make! In this sharing session, we will reveal the entire process of how we, with zero prior knowledge of automation or CRM, built an automation system quickly and easily using the no-code tool Make, and achieved over 3,500 conversions solely through an AI-powered personalized CRM strategy. If you haven't even tried automation because you thought it was too difficult, take this opportunity to gain practical know-how that you can follow along with ease!

If you understand online distribution as merely registering and selling products, it will be difficult to survive for long. Smart Store and online commerce are businesses where products, customers, content, search algorithms, platform policies, data, and inventory flow all work together in sync. This class is a practical online distribution course designed for sellers starting Smart Store for the first time to understand the essence of the online distribution industry and systematically learn how to plan products, gain exposure, and persuade customers within the Naver Shopping platform. In the first lecture, online distribution is explained through three perspectives: the distribution business, the service business, and the content business. Subsequent lectures will step-by-step cover core topics that online sellers must know, including the history of online commerce in Korea, changes in Naver's search algorithm, the background of Smart Store's growth, keyword strategies, product detail pages, product sourcing, content marketing, personal branding, review strategies, data analysis, and AI utilization strategies. The purpose of this class is not just to teach simple sales tips. It is to help you understand why the platform operates the way it does, why customers choose specific products, which sellers Naver prefers, and how products and content lead to searches and purchases. This class is for those who want to grow their Smart Store into a sustainable online distribution business, rather than ending it as a short-term side hustle.

Many people write. But most of those writings end up buried in files. This lecture starts from that point. ✔ “Why does nothing happen even when I write?” ✔ “How can I connect my writing to opportunities and money?” Through 26 years of corporate experience and actual writing, publishing, and lecturing experience, I have personally built a structure where writing becomes an "asset." In this lecture, I will share more than just simple writing techniques; I will show you specifically how to: 👉 Take a finished piece of writing → Expand it into blog posts/content → Build it into a portfolio → Connect it to lecturing, publishing, and business opportunities In particular, I will explain the entire flow based on realistic standards: How a single piece of writing expands into content How 5 pieces of writing become a lecture How 40 pieces of writing become a book By the end of this lecture, your writing will no longer be just a "record," but an asset that works on your behalf.