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Practical Retail Store Operations: The Art of Making Decisions by Reading Sales, Inventory, and Staffing

Are sales growing while profits are shrinking, and shelves sitting empty despite inventory on hand? Drawing on 24 years of hands-on retail experience, learn how to make decisions about promotions, merchandising, ordering, and staffing. Practice case analysis and calculations across 21 lessons, then summarize your action plan in a one-page report. Develop an operational perspective you can apply across a range of retail stores, including health and beauty, cosmetics, household goods, fashion, and food.

2 learners are taking this course

Level Intermediate

Course period Unlimited

Business Problem Solving
Business Problem Solving
Performance Management
Performance Management
leadership
leadership
Engineer Big Data Analysis
Engineer Big Data Analysis
Digital Marketing
Digital Marketing
Business Problem Solving
Business Problem Solving
Performance Management
Performance Management
leadership
leadership
Engineer Big Data Analysis
Engineer Big Data Analysis
Digital Marketing
Digital Marketing

What you will gain after the course

  • You can distinguish increased sales of promotional items from overall profit improvement and organize the rationale for maintaining, modifying, or discontinuing promotions.

  • By reviewing shelf space and replenishment practices together, we can suggest ways to reduce out-of-stocks on shelves and excess inventory.

  • You can determine order quantities by considering sales trends, available stock, order units, and expiration dates.

  • You can distinguish each employee’s duties and decision-making authority, and develop plans to improve cross-training and work allocation.

  • You can compare processing capacity at each stage of the workflow to identify bottlenecks and consider alternatives such as reallocating staff or hiring.

  • We can verify the basis for AI-generated conclusions and prepare a one-page report covering the key conclusions, supporting calculations, action plan, and approval request.

Are sales up while profits are down, and shelves empty despite having inventory? Learn about promotions, merchandising, ordering, and workforce operations through case studies and calculations, then organize action plans into reports. This is also helpful for anyone preparing for a job at a variety of retail stores, including H&B, beauty, household goods, fashion, and food stores. Practice understanding how product merchandising, inventory, replenishment, and workforce operations are connected, and explaining them with evidence from real-world cases.

Recommended for
these people

Who is this course right for?

  • For those preparing to work at H&B stores like Olive Young or retailers selling beauty products, household goods, fashion, or food, and who want to understand product management and operations beyond customer service.

  • A store employee with on-site experience who finds it difficult to explain why they make certain decisions about promotions, displays, and orders.

  • A store manager who wants to make decisions about sales, inventory, and staffing based on data and evidence rather than relying solely on experience and intuition.

  • For those looking to grow from a staff member in charge to a store manager by learning task allocation, delegation, and operational improvement.

  • A retail professional who wants to turn problems identified in the field into actionable improvements and persuasive reports.

Need to know before starting?

  • It’s easy to understand if you know the basic concepts of revenue, expenses, profit, and inventory.

  • You can follow the examples with just basic arithmetic and percentages. No advanced math or coding knowledge is required.

  • If you have experience working in a store, it should be easy to relate this to your own work. Even if you’re a job seeker with no experience, you can follow along with the situations and terminology in the examples step by step.

Hello
This is andrew0904

Career Verified

유통 실무 강사 류강호 소개.png.webp

Hello. I’m Kang-ho Ryu, sharing my 24 years of retail experience as practical knowledge that can be applied in the field.

Since 2002, I have gained experience in large-scale retail operations as a Category/Section Manager, assistant store manager, head of the online and strategic marketing team at headquarters, and in regional headquarters operations. I have handled retail operations from various perspectives, from working directly with products and customers in the field to developing strategies at headquarters.

■ Retail, Merchandising, and Product Planning
Based on an understanding of products and customers, I handled merchandising changes, commercial area and competitor analysis, and initiatives to strengthen store competitiveness. In this course, you will learn how to establish a basis for product planning and turn your analysis into action plans and portfolios.

■ Sales and inventory management and store operations
I gained experience managing key KPIs such as sales, customer count, average transaction value, inventory, and service, as well as standardizing store operations. I share a perspective on reading changes in the numbers, identifying their causes, and turning them into improvement initiatives to implement in the field.

■ Online commerce and digital marketing
As the head of the online and strategic marketing team at headquarters, I gained experience in online commerce operations, CRM, targeted marketing, UI/UX improvements, and partnership marketing. I explain how to assess marketing performance from the perspectives of sales and profitability while considering both the customer purchase journey and operational conditions.

■ Project Execution and Collaboration
I have worked on repeat and renewal PM, reopening marketing, customer experience (CX) improvement, and coaching for field employees and leaders. Based on my experience coordinating among headquarters, regional headquarters, stores, and partner companies, we will also cover the execution process needed to apply plans to actual work.

In the course, these experiences are complemented by data analysis and the use of AI to explain specifically how product planning, sales, inventory, store operations, and marketing are connected. The focus is on what to check, what evidence to base decisions on, and how to put them into action.

From job seekers preparing for careers in retail, merchandising, and marketing to practitioners and leaders looking to strengthen their on-the-job capabilities, we will help you explain and execute your analyses and proposals with sound reasoning.

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Curriculum

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21 lectures ∙ (1hr 55min)

Course Materials:

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