'UX Writing' to become your customer's friend

UX Writing

A phrase that directly relates to User eXperience ,
This refers to writing that provides the best experience to users.

1. Learn UX Writing
Based on the book Microcopy 2/e, I will introduce the concept of UX Writing, and then explain the importance of UX Writing and its core principles.

• UX Writing Concepts and Roles
• The Importance of UX Writing
• Four Core Principles of UX Writing

2. Examining UX Writing with Real-World Case Studies by Situation and Element
App services encompass a variety of situations and UX elements. I'll explain good and bad UX writing, using examples of user-friendly apps released for each key situation. Through these examples, you'll gain a clearer understanding of areas that previously seemed ambiguous.

• Placeholders (good examples, bad examples)
• CTA Buttons (Good and Bad Examples)
• Confirmation/Cancellation Guide (Good and Bad Examples)
• Error messages (good and bad examples)
• Blank Page (Good Example, Bad Example)

3. Apply UX Writing to Your Service
Now, I'll show you how to effectively apply UX writing to your own services, leveraging the concepts and examples you've learned above to reach your customers one step closer. By incorporating examples of your own services into the materials provided in class, you'll gain insights into how to guide and improve your approach.

• Service Targeting and Situation Analysis Tips
• Tips for Analyzing Key Actions in Your Service
• Tips for analyzing user responses after application

Fimpac CPO Kim Ga-hyeon
I co-founded and am currently developing Pimpac, a financial management SaaS for startups.

Previously, I worked as a Product Designer at a startup for about 3 years, and then worked as a Product Owner for about a year and a half.

I'd like to share with you in an easy-to-understand way the things I researched and studied on my own at a small startup without a salesperson.

• brunch

Business strategy and UX analysis writer

• Publi (UX, planning related articles)
• Outstanding (article on startup service strategy)
• Tipster (editor of "UX Born of Discomfort")