I worked in marketing at large corporations and fashion startups. I currently run a performance marketing agency.
For the past several years, I've run a performance marketing agency, helping various companies develop performance marketing strategies and implement methods to achieve optimal results at minimal cost using various advertising channels.
Have you ever wondered how a professional who executes more digital advertising than anyone else can execute the optimal advertising that maximizes sales at the lowest cost ?
Through this lecture, I (1) Basic technology for advertising settings (2) Insights from years of advertising experiments (3) We would like to share with you the core techniques that have been used to achieve results through cases with numerous clients.
Know-how gained from handling various products, Even secrets that only professionals can know. We'll give you the essentials of Facebook advertising.
We'll share some key advertising secrets that will help marketers who are confused by the complexities of the advertising system.
Facebook advertising performance Falling ? 📉
Have you ever heard that Facebook advertising performance has been dropping significantly? Facebook's ad optimization technology is constantly improving, so why do people say Facebook ad performance is declining? This is because you are sloppily setting up your Facebook ads with incorrect information.
If you utilize Facebook's ad optimization capabilities correctly, there's no other advertising platform more effective than Facebook. Its powerful features are constantly being updated, and its advertising performance is still much higher than any other platform.
If the existing lectures do not meet your needs, Does it satisfy you ? 🤔
I took a class to study the Facebook advertising system, which has become so difficult. Are you disappointed that the lecture was so low-level? Was the class so easy that you didn't really care?
Facebook ads are now equipped with incredibly advanced features thanks to the application of machine learning technology. Therefore, if you approach Facebook advertising without knowing the latest logic and principles, you will not understand it.
Through this class, I would like to introduce you to the current, advanced Facebook advertising system, which is completely different from the past Facebook advertising system.
After taking the class, What can you do? 🌱
1. You can start working on Facebook ads right away without any training. 2. You can organize the concepts that were vaguely floating around in your head. 3. You can work on Facebook advertising alongside other tasks. 4. You will be able to freely execute Facebook/Instagram ads. 5. You can run efficient advertising campaigns with minimal advertising costs.
Topics covered in the lecture🌈
1. How do I start advertising on Facebook/Instagram? 2. How should I study the basics of advertising settings? 3. Is there a secret to successful Facebook/Instagram advertising? 4. How do I use pixel conversion ads? 5. How do field workers set up and manage indicators? 6. Can I learn my own unique advertising setting techniques that are different from others?
Frequently Asked Questions 🙋♂️
Q1. Can I still take the course if I have no marketing knowledge whatsoever? This course is designed for beginners in marketing. Those lacking relevant knowledge can seek assistance from the instructor.
Q2. After taking all the lectures, to what extent can I utilize them on my own? This course aims to enable students to independently utilize real-world advertising upon completion of the course. Therefore, we provide materials to enable independent use.
Q3. What makes this course different from other courses? Beyond simply setting up basic settings, the instructor analyzes various cases based on his experience and know-how, and conducts classes to help you gain a deeper understanding of the content.
Instructor Introduction
Current CEO of Growth Company, a digital marketing education and consulting agency
Former Marketing/Business Planning Manager at fashion startup 'Shin Sang Market'
Hello. First of all, thank you for giving me the opportunity to listen to such a great lecture.
I have listened to many online marketing lectures on the market, but this lecture focuses more on the practical performance field.
If you want to learn Facebook marketing, I think starting with this lecture is a great way to kill two birds with one stone: introduction and practice. If you are preparing to become a performance marketer, I think it will be helpful in the future.
Thank you for sharing such great content. I thoroughly completed it. Thank you again.
As someone with practical experience, I think this lecture
1. can help beginners understand Facebook advertising itself,
2. can be an opportunity for experienced people to hear about items they have overlooked and other experiences,
3. If you are running a startup, I think it can be an education that will help you get started right away.