Mastering Marketing with Claude

This course covers how to use the generative AI Claude in marketing practice. You will learn the basics of using Claude and practice applying it to a variety of marketing tasks. It is designed to help learners preparing to start a business or working in marketing departments use AI effectively.

1 learners are taking this course

Level Basic

Course period 12 months

Performance Marketing
Performance Marketing
prompt engineering
prompt engineering
claude
claude
game-ai
game-ai
Performance Marketing
Performance Marketing
prompt engineering
prompt engineering
claude
claude
game-ai
game-ai
Thumbnail

What you will gain after the course

  • You can write prompts using Claude’s basic features.

  • Claude can be applied to a variety of marketing tasks, including marketing planning, copywriting, and content creation.

  • Integrating generative AI into marketing workflows can improve work efficiency.

클로드(Claude)로 마케팅 마스터하기
Handle marketing tasks like a 10-person team on your own.
Claude basics · Marketing planning · Copywriting · Content creation · Prompt engineering
클로드(Claude)로 마케팅 마스터하기 강의 대표 이미지
ABOUT THIS COURSE
I’ll have Claude handle everything from marketing planning to copywriting, leaving me with only the judgment and execution.
TOOLS

Tools covered

These are the tools and core concepts covered directly in the course.

Cl

Claude

PE

Prompt Engineering

OUTPUT

We make things like this.

Upon completing the course, you will be able to create the following deliverables yourself.

📋

Draft marketing plan

Provide Claude with a brief and derive draft targets, channels, and strategies.

2강
✍️

Ad copy & content first draft

Specify the tone and manner to quickly generate copy for social media, blogs, and advertisements.

3강
📊

Marketing Analysis Report

Organize competitor and market information to create a summary for decision-making.

4강
🗂️

My Own Prompt Library

Boost work efficiency by collecting reusable prompts for different marketing tasks.

5강
CURRICULUM

You can learn things like this

The curriculum is organized by topic as follows.

1강

Building a Foundation in Claude

Understand Claude’s core features and conversation structure, and learn the basic usage skills you can apply immediately to marketing tasks.

2~3강

Marketing Planning & Copywriting

With Claude, quickly create target analyses, campaign plans, and drafts of ad copy and SNS content.

4~5강

Practical Application & Advanced Prompting

From writing analysis reports and automating repetitive tasks to designing purpose-specific prompts, complete your marketing workflow.

NOTICE

Notes Before Enrolling

  • This course does not provide a Q&A feature.
  • The course reflects the information available at the time of filming, and Claude’s UI may change according to its service policies.
  • The exercises can be completed using Claude’s free plan.
  • Use the playback speed feature to adjust your review pace.
  • It is structured from the basics so that even those without practical marketing experience can take it.

Recommended for
these people

Who is this course right for?

  • Learners preparing to start a business who need to develop a marketing strategy

  • Learners who want to use AI tools in practice within a company’s marketing department

  • A non-specialist who wants to try applying generative AI to marketing tasks

Need to know before starting?

  • Understanding the Basic Concepts of Marketing

  • Experience using generative AI (such as ChatGPT)

  • Basic knowledge of prompt writing

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Curriculum

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6 lectures ∙ (5hr 19min)

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