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Essential Japanese Business Insights: Key Japanese Business Q&A Commentary

We explain the 10 most frequently asked questions by those preparing for the Japanese market through real-world experience. From B2B, B2C, applications, to consumer goods - we've gathered common and therefore important concerns about "initial Japanese business" that apply across all industries. Get practical Japanese business know-how that you can immediately apply in the field directly from this lecture.

29 learners are taking this course

  • jingogogo
실습 중심
일본진출
해외사업
해외사업개발
실무적용
Management
Japanese
Content Planning
Business Plan
coustomer experience design

What you will learn!

  • You can learn immediately actionable Japanese business strategies

  • You can prepare the necessary things in advance while preparing for expansion into Japan.

  • You can learn how to respond to actual field situations while conducting business in Japan.

🎯We need to expand into Japan as quickly as possible!


Now they say that overseas business is essential for startups. Especially as the Japanese government has been promoting startup development more actively, many companies have been aggressively jumping into Japanese business since 2022.


Surprisingly, in the context of "preparing to enter Japan" and "early Japanese business development," I discovered over the course of 2 years meeting with about 150 companies entering Japan that everyone had similar concerns. Despite high interest in Japanese business know-how, it wasn't being shared well, and because each company's situation was different, it was difficult for strategies to translate into action. I felt the same way every time. I was at a loss about how to conduct business in Japan and had no choice but to learn by trial and error. The thirst for reference materials led me to create a Japanese business newsletter, which further became the driving force behind creating this course.


Through the essential points of Japanese business, covering IT, B2B, B2C, and consumer goods sectors, we provide explanations to 10 frequently asked questions about Japanese business to help design an initial Japan market entry roadmap and provide actionable plans that can be utilized in the field as assignments to establish a foundation for concretizing early-stage Japanese business development.

*All questions used in the lecture have been approved for use within the course content and have been anonymized.

💡You can learn about living Japanese business

  • Based on 14 years of experience in Japanese business development, I will explain the Japanese business questions I've received over the past 2 years.

  • We present Japanese business development know-how that can connect from strategy to practical implementation.

  • You can tackle living questions frequently asked in the field and encounter more advanced content through assignments.

  • It covers content that can be applied to various fields, from B2B and B2C applications to B2C consumer goods.






You'll learn this kind of content

1. What you need most when preparing to enter Japan / preparing for Japanese business

We've compiled the 10 most frequently asked questions about doing business in Japan, straight from the field. We'll clearly organize what you must do and what you don't need to do when starting a business in Japan.


2. Explained based on real-world experience.

Answers are explained based on practical experience. We focus on content that has been actually experienced, and take time to understand how to apply the content explained in the lectures to real-world practice.


3. We provide action plans that can be utilized in the field as assignments.

I carefully considered how to connect the lectures with actual Japanese business situations. For each question, I present action plans that can actually solve problems as assignments. The assignments are optional and only need to be completed by those who need them, and they are structured to help those who encounter the problems discussed in the lectures find solutions.



💡Questions about Japanese business covered in the lecture

  1. What should I start with for Japanese business? (Japanese Business Basics)

  2. What's the biggest difference between Japanese business and domestic business? (Initial review of Japanese business)

  3. Should I establish a corporation first when doing business in Japan? (Establishing a Japanese corporation)

  4. I'm curious about Japanese app service fees (Japanese app business, B2C sector)

  5. Is cold calling / cold emailing effective in Japan? (Early-stage sales for Japanese business)

  6. How should we collect leads in Japan? (Early-stage marketing for Japanese business)

  7. What are some areas to be careful about due to differences in business culture between Korea and Japan? (Early-stage Japanese business development)

  8. Is it okay to do business in Japan even if I'm not good at Japanese? (Preparing to enter the Japanese market)

  9. Do Korean and Japanese people in their 20s and 30s have different content consumption patterns? (Japanese customer analysis)

  10. Is the story about Japanese customers being good really true? (Early Japanese business development / Japanese market analysis)

Practice Environment

  • Operating System and Version (OS): Available on any environment that can view Inflearn lectures and open PDF files

  • Assignment Tools Required: Web browsing environment and Japanese input tools for Japanese web searches

  • PC Specifications: Basic specification PC with internet access capability

Learning Materials

Prerequisites and Important Notes

  • No prior knowledge is required.

  • Knowing the current stage of Japan business development will help you take the course.
    (Link: https://tally.so/r/wMP49A)

  • Questions not covered in the lectures are separately assisted through our Japan business mentoring / consulting services.

  • For those who have purchased the course, we offer a one-time only 70% discount.
    (Link: https://forms.gle/9NL7tkvgsZWCLyS38)

  • The copyright of this course belongs to Haje Co., Ltd., and unauthorized distribution and reproduction are prohibited. The learning materials are also copyrighted and may not be used for purposes other than personal learning.



Instructor Introduction

Hello. This is Jin from Crossborder, a Korea-Japan IT startup

I am a 14-year veteran in Japanese business development and operate Haje Co., Ltd., a Korea-Japan IT cross-border company.

So far, I have worked on Japanese business development in various fields including AI content, IT SaaS and B2B, and gaming. Recently, I have been operating the Japanese business newsletter Zipang while promoting Korean-targeted startup support programs from Japanese companies, conducting lectures on Japanese market entry for early-stage startups, judging startup expansion programs, and providing mentoring and consulting services.
Thanks to over 1,600 subscribers who cherish the Japanese business newsletter Zipang, I discovered the joy of creating content about Japanese business, and I'm now meeting you through online courses on Inflearn as well.



Japanese business is a field that many companies are challenging. It's also an overseas business area that's receiving a lot of attention. Looking back on 14 years of Japanese business development experience, I don't think Japanese business has ever received as much attention as it has in the 2020s. However, I decided to step forward because I wanted to create a lecture focused on the perspective of entering Japan from Korea.



Those who complete the entire course will be able to resolve bottlenecks in Japanese business and gain expertise in entering the Japanese market. Furthermore, you will be able to draw a roadmap for your desired Japanese business objectives and create a Japanese business with connected strategies and actions.








Recommended for
these people

Who is this course right for?

  • A startup CEO who is new to doing business in Japan

  • Project Manager / Business Developer in charge of Japan business operations

  • Team planning to expand into Japan

  • A Japanese company that wants to understand the needs of Korean companies expanding into Japan

Need to know before starting?

  • You can listen to it even if you don't know Japanese.

  • If you just keep in mind that overseas business is different from domestic business, you shouldn't have any major issues understanding the lecture.

Hello
This is

안녕하세요. 김진입니다.

한일 IT 스타트업 크로스보더로 기업 주식회사 하제를 운영하며 한국과 일본의 비즈니스 만들기, 연결 분야에서 활동하고 있어요. 취미로는 좋아하는 영화 보기, 차 마시기, 아침에 일어나자마자 공원 산책 하는 것을 좋아해요.

한국과 일본을 왔다갔다 하면서 일 하고 있고 AI, SaaS, 콘텐츠 분야에서 일본 사업을 만들고 있습니다. 주로 일본 사업 개발, 일본 사업 멘토링, 일본 기업의 한국 사업 자문 및 마케팅을 도와드리고, 일본 비즈니스 뉴스레터 지팡을 운영하고 있습니다.

2012년부터 2023년까지 회사에 소속되서 주로 0->1(제로 투 원) 방식의 일본 사업을 만들었어요. 초기고객 유치를 위한 마케팅, 일본 현지 세일즈 기반 만들기, 콘텐츠 / 이메일 / 웨비나 마케팅, 일본 사업 관리까지. 아무것도 없는 상태에서 일본 사업을 만드는 걸 주로 해왔어요. 그 외에는 비즈니스 통/번역 및 여러 일본 사업 관련 비즈니스 리포트를 만들었어요.

Curriculum

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18 lectures ∙ (50min)

Course Materials:

Lecture resources
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