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Data Analysis

Introduction to Data Visualization with Looker Studio (Google Data Studio)

This course introduces the basic concepts and practical processes of data visualization, and implements a dashboard using Looker Studio (formerly Google Data Studio). If you need a custom dashboard for your business, start learning. If you follow along step by step, you will soon gain enough know-how to create your own dashboard.

(4.9) 13 reviews

345 students

looker-studio
Google Datastudio
data-visualization
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This course is prepared for Beginners.

What you will learn!

  • Build a solid foundation in data visualization

  • Learn the practical process of data visualization

  • Feel free to use LucasStudio features

  • How to create your own dashboard tailored to your business with LucasStudio

  • How to create a custom dashboard with GA data

  • How to create custom dashboards with external data sources

  • How to create a filter in LucasStudio

  • How to automatically send LucasStudio reports

The essential core know-how
Newly updated Looker Studio usage tips! 💫

Introduces the basic concepts and practical processes of data visualization,
This is a lecture that implements an actual dashboard using LucasStudio .

As interest in data analysis has grown, interest in dashboard creation has also grown. However, when I met people who were considering creating dashboards, many of them were daunted from the start due to the burden of development and costs. In addition, surprisingly, many of them thought visualization was simply about creating reports, or had never learned basic knowledge about data visualization.

So, in this lecture, we have prepared a lecture that combines theory and practice so that you can solve both problems of acquiring basic knowledge and creating a dashboard. If you are starting to visualize data, learn it!

I recommend this to these people!


Data visualization from the basics
For those who want to study hard


Create your own with Looker Studio
Anyone who wants to create a dashboard


Efficient report writing and work
Anyone who wants to create a process


Development, customization without cost burden
Anyone who wants to create a dashboard


Student's worries 🥺

I want to create a dashboard unique to my business, but I don't know where to start.

Write a report in Excel and automatically
Can't you update it?

Doesn't Looker Studio have less freedom?
I want to do calculations and edit data.

We don't have any development staff or money to spend.
It's burdensome, can you create a dashboard?


Unique features of this course 🌱

It covers the basic knowledge for data visualization, so you can build a solid foundation from the basic concepts. Even those who are just starting out with visualization can listen without any burden. Also, since the practice is based on Rooker Studio, you can create a dashboard without worrying about cost or development. In addition, the practice is conducted with the latest updates, so you can quickly understand the menus and functions.

  • Data Visualization Foundation Knowledge: Before explaining the tool, we will explain the foundation knowledge required for data visualization. Therefore, even those who are new to visualization (or creating a dashboard for the first time) can listen without any burden.

  • Dashboard creation by following along: Rather than simply explaining the functions, the course proceeds in the form of creating a practice report (dashboard) by following along. Therefore, you can learn how to create a dashboard just by following along without having to look up or memorize the functions separately.

  • Case-based lectures: We have created practical reports with examples that can be used in practice, so you can apply them to your business right away by simply changing the data source.

  • Reflecting the latest updates: Since you will be practicing with the recently updated LucasStudio, you will be able to quickly learn the features and expressions that have changed with the update from Google Data Studio to LucasStudio.


What you'll learn 📚

1. Basic concepts of data visualization

  • We will look at the basic concepts of what data visualization is and why it is needed, and explain in detail the key terms used in practice.

2. Data visualization practice process

  • This article explains the practical process step by step on how to proceed with data visualization.

3. Types and features of charts that can be used for visualization

  • We introduce various types of charts that can effectively convey information beyond line, bar, and circle charts. You can acquire chart information that suits the characteristics of the data.

4. Practice with the latest updated version

  • We will be conducting hands-on training with the recently updated Looker Studio in Google Data Studio (as of November 2022). As a result, you will be able to quickly learn the features and expressions that have changed with the update.

5. Introduction to the main functions of Lucas Studio

  • We will cover in detail the new features and changed expressions introduced in the update to LucasStudio so that you can immediately use them in practice.

6. Practice connecting external data

  • This tutorial will introduce you to how to create a dashboard in Looker Studio by connecting external data as well as GA data.

7. Create mixed data

  • We'll explain the criteria and methods for creating recently updated blended data. You'll be able to create dashboards with more advanced data sources.

8. Practice creating a sample report (dashboard)

  • Let's share and create a report (dashboard) form that we use in practice. By applying the form, we can create a dashboard unique to our business.

Expected Questions Q&A 💬

Q. I have never done data visualization before. Can I still take this course?

Yes, you can. This lecture is a lecture that explains basic terms so that even those who are new to data visualization can take it, so feel free to start. After the basic theory lecture, you can use Ruckus Studio to create your own report (dashboard), so I think it will be easy to understand. I think you will learn more quickly if you follow the sample report after the lecture.

Q. Can I create a dashboard right away after taking this course?

Yes, this course consists of not only basic theory but also hands-on practice in creating reports (=dashboards), so you can apply it to your work right away by just changing the data source. After changing the source, you can also create your own dashboard by changing it to fit your business.

Q. I am already using LucasStudio (formerly DataStudio). Can I still take this course?

If you are already familiar with using LucasStudio and have experience creating reports (=dashboards), this may not be suitable. I recommend this to those who want to go back to basic concepts or are thinking about improving processes for efficiency.

Q. Is there anything I need to prepare before attending the lecture?

It would be helpful if you first prepare a Google Analytics account to connect. (Since sample data and a Google demo account are used in the lecture, there is no problem in taking the lecture even if you do not have data.) Also, if you have a middle school level knowledge of mathematics for statistics and charts, you will be able to understand it more easily.


Introducing the knowledge sharer ✒️

Noh Ji-hye

  • Former open source marketing consultant
  • Former PM of Blank Corporation New Business Team
  • Samsung Electronics C-Lab Outside Growth Hacking Consulting
  • Shinhan S Bridge Seoul Incubation Digital Marketing Consulting
  • MobiAcademy - Google Tag Manager Course for Marketers
  • Fast Campus - Digital Marketing Super Gap Package (Google Tag Manager) Course
  • Seoul Business Agency DT School - GTM, MBTI Creation, Data Visualization Lecture

As a digital marketing consultant, I have found that many people struggle with data visualization and dashboard creation, especially those who are too scared to even think about it due to the burden of development and costs.

So, I created this course using the free visualization tool, Rooker Studio, to show you how to create a dashboard without development and cost burden. Get started without any burden. It is structured so that you can create a report just by following along, so you can learn it without difficulty.

If you are new to data visualization, please also take the practical process theory lecture in the beginning. You can create more synergy if you study together. I recommend this lecture not only to beginners but also to those who want to build a solid foundation for efficient visualization.

Notes before taking the class ✔️

  • We provide a PDF file of about 80 pages and 6 sample reports that can be used immediately in practice. Use the sample report to create your own report (dashboard). Document formats in the lecture materials other than the sample report are not provided separately.
  • Lecture materials can be downloaded by clicking the [Lecture Materials] button in the first lecture video.
  • For a sample report, please refer to the link on pages 78-83 of the lecture materials PDF file.

Recommended for
these people!

Who is this course right for?

  • For those who are new to data visualization

  • For those who want to study data visualization from the basics

  • For those of you who are new to Looker Studios

  • For those who want to discover the hidden features of Lucas Studio

  • For those who want to use the control function of Lucas Studio

  • For those of you who are tired of creating reports in Excel

  • For those interested in implementing a dashboard that updates in real time

  • For those who want to streamline their report writing process

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Students

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Reviews

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Answers

4.9

Rating

2

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Curriculum

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18 lectures ∙ (4hr 2min)

Course Materials:

Lecture resources
  • Data collection

    06:42

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