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Marketing & PR

Getting Started with GA4 Made Easy with HeartCount

Learn how to effectively use GA4 in your business.

15 learners are taking this course

  • heartcount
실습 중심
GA4
Google Analytics
looker-studio

What you will learn!

  • You can understand the basic concepts and metrics of GA4.

  • You will learn how to create and interpret the most commonly used reports in practice.

  • Learn how to find answers to your questions with GA4

  • You can understand your potential customer segments and create marketing strategies for each segment based on data.

  • You can learn how to implement a dashboard through Lucas Studio.

This is a hands-on GA4 course created in collaboration with 'HeartCount', a data analysis tool for all practitioners, and instructor Kim Dong-woo, a current growth marketer. We recommend this course for those who need to know how to use GA4 right away and for those who can't make sense of numbers and data.

From GA4 basics to practical application, master it all in one course.

Why is GA4 difficult?

  • I'm not familiar with interpreting numbers and data.
    Beyond visitor counts, you can gain many insights and data through GA4. A current growth marketer will help you define the data you need and teach you how to read and interpret data effectively.

  • Even after learning it, it's difficult when you actually try to use it.
    The biggest change in GA4 compared to UA is that users have much more freedom. This is the time when you need to design reports optimized for your specific business situation. I'll show you effective methods for 'creating exploration reports' and how to make good use of dimensions and metrics.

  • Free content and courses available in the market are too far removed from reality.
    What problems can we solve through GA4? This course honestly and straightforwardly teaches you about the questions that can be answered through GA4. Learn about the situations you encounter most frequently in practice and how to solve them.


The advantages of this course alone

  • We kindly explain everything step by step so that even beginners with no prior knowledge can learn easily


    If you felt intimidated by unfamiliar terms or were overwhelmed by hearing many new terms even in an introductory course, don't worry. This course explains digital marketing and Google Analytics 4 concepts and terminology from a beginner's perspective in an easy-to-understand way.

  • We teach you the principles, not just simple term definitions or operational explanations


    Don't just memorize and learn by rote - try to understand the principles. While term definitions can be easily found through internet searches and official documentation, the principles behind tools and marketing events explained by experts are only provided in this course.

  • Made by practitioners for practitioners


    When composing and creating this course, the top priority was 'Is this useful in real work?' I structured it around the content people are most curious about in practice and the features they use most frequently. It's also packed with time-saving tips that minimize work hours, such as filters and checking data layers through developer tools.

  • You can completely absorb knowledge through quizzes
    Each chapter provides practice problems to review what you've learned. Solve them together with the instructor and make the knowledge completely your own.

  • You can review anytime


    This course has no expiration date. Feel free to revisit the lectures and learn the content whenever you need it during your work. Content quality maintenance will continue to be updated in accordance with GA4 updates. If you have any questions, please communicate directly with the instructor through the Inflearn community.

  • Communicate with community members to learn and grow more
    Meet other students through HEARTCOUNT community's Slack channel, communicate with practitioners interested in data, and share knowledge and information.
    HEARTCOUNT Community Official Page>

Instructor Introduction

🧑‍🏫Introducing Instructor Kim Dongwoo!

  • Currently) Jellyfish Korea Analysis Optimization Manager

  • Former) Manager, Growth Team at Sisun International

  • Former) Intrench Consulting Analysis Consultant


  • Google Analytics related lecture in progress

    • Conducted GA4 training for marketing departments at Samsung Electronics, LG Electronics, and L'Oreal

  • Books: ,

  • Facebook Community Manager

  • Brunch: https://brunch.co.kr/@kayros

  • LinkedIn: https://www.linkedin.com/in/dong-woo-kim-63579b101/

Course Preview

We kindly provide you with everything from key features, terminology, and concept organization of GA4 to practical real-world application methods.

Check it out through the preview video below.

👀 Theory Lecture Preview

👀 Hands-on Lecture Preview

✔️ Please check your practice environment!

  • This course is conducted with hands-on practice using Google Analytics 4 (Language: English).

Benefits Exclusive to This Course

  • Course Review Event

    • We are giving a 10,000 won discount coupon for the Heart Count Data course to everyone who thoughtfully left course reviews.

  • Lecture 1+3 Event

    • If you subscribe to HeartCount Premium (starting from 90,000 won per year), you can access all four data courses, each normally priced at 99,000 won, for free for life. (Please refer to the information box below for details)

Take three more data courses for the same price!

When you subscribe to HeartCount Premium

All data courses from HeartCount

'Free' lifetime access coupon available.


360,000 (regular price) >90,000 won (Heart Count user benefit price)

Use HeartCount and receive a 'Lifetime Free Access Pass for Data Lectures' for just 90,000 won per year.

[Heart Count's Subject-Based Data Lectures]

More will be added continuously in the future :)


🖱 Go Subscribe to HeartCount Premium

What is HEARTCOUNT?

HEARTCOUNT: A tool that enables data analysis, visualization, and insight discovery without requiring specialized knowledge

From individual record-level visualization to automatic chart interpretation, factor analysis, and optimization rule discovery.
With HeartCount, anyone can become an analyst.


🖱Visit Homepage Now

💸 How to Use HEARTCOUNT User Exclusive Coupons

  1. Log in to HeartCount (Get started with Google)

  2. Subscribe to HeartCount Premium (Starting from 90,000 won per year)

  3. Check your inbox for the 'Free Data Course Coupon'

  4. Access Inflearn > 'My Page' > 'Coupon Box' > 'Enter Discount Coupon Code'

  5. Using Coupons on the Payment Page After Course Registration

※ We notify you of coupon expiration dates via email. Please use your coupons within the specified period as they cannot be used after the expiration date.
※ For related inquiries, please contact our support team at (support@idk2.co.kr).

Recommended for
these people

Who is this course right for?

  • For those who want to extract more insights from GA4 than just the number of visitors

  • For those who want to quickly check data and use it for decision-making through GA4

  • Those who want to understand their site visitors/customers and create effective segmented remarketing strategies

  • Those who want to design their own exploration report that fits the situation of our company

  • For those who want to know how to use it in practice, not just a simple explanation of the terms and how to use it

Need to know before starting?

  • Basic knowledge of marketing channels and campaigns related to the website you operate

  • Basic Marketing Knowledge

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Curriculum

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17 lectures ∙ (3hr 40min)

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