inflearn logo

Practical AI Short-Form Ad Production with Midjourney

For learners unsure of what to create, we provide guidance from planning through short-form completion based on hands-on production experience.

7 learners are taking this course

Level Beginner

Course period 12 months

AI
AI
ChatGPT
ChatGPT
Midjourney
Midjourney
AI
AI
ChatGPT
ChatGPT
Midjourney
Midjourney

What you will gain after the course

  • Create video concepts and proposals tailored to advertising objectives and target audiences using an LLM.

  • Analyze advertising references to establish a visual style and production standards

  • Creating consistent character, product, and scene images with Midjourney

  • Systematically design image-generation prompts and the editing process

  • Connect AI tools to create and improve short-form social media advertising videos


Can you turn a single image into a short-form ad?


It is possible.
The important thing is not to stop at creating images one at a time.

You need to establish a concept aligned with the advertising objective and target audience,
then create consistent image assets and connect them to natural motion in a cohesive production workflow.


Use ChatGPT to organize the advertising objectives and target audience, then turn the video concept and proposal into specific scenes.

Use Midjourney to align the style of the characters, products, and scenes, and design the prompts and revision process to create visual assets that suit the brand.

Connect the completed images to AI tools such as Grok, Runway, Kling, Pika, and Sora to create 10–15-second advertisements featuring natural movement.

It’s okay if you’re unsure what to create at first.
Create a short-form advertising piece for your portfolio by connecting the entire process yourself, from planning and image creation to completing the video.


Create an advertising plan with ChatGPT,
and create consistent images and short-form videos with Midjourney.


Turn daunting ideas into an
advertisement that becomes a professional portfolio piece.




By the end of this course, you will be able to


You can turn vague ideas into concrete advertising concepts.

  • After defining the advertising objective and target audience, you will use conversational AI to create a proposal that includes the key message, scene composition, and creative direction. You will move beyond feeling overwhelmed about what to create and be able to design a short-form campaign direction tailored to a brand of interest or an actual work-related topic.





✔️

Production workflow for turning vague advertising ideas into polished AI short-form videos

From the advertising objective

through scene design

Connecting

  • Use ChatGPT to develop a video concept and plan tailored to the advertising objective and target audience, then analyze references to establish the visual style and production standards.

  • Then, systematically designing prompts to develop ideas into consistent character, product, and scene images.

Midjourney images

as actual video sources

Next hands-on practice

  • Create commercial images, product images, and content assets with Midjourney, and practice maintaining a consistent style and controlling brand consistency.

  • Connect various AI tools to the completed images to create short-form ads through videos featuring natural movement.

Starting with prompts

campaign images and

through to the final video

  • We create the deliverables based on the ad concept planning, image-generation prompts, style revision process, and workflow for producing image assets for the campaign.

  • By selecting a brand you are interested in or one from your actual work, you will create portfolio-ready image assets and complete short-form videos.


📚

From planning to completing consistent images and short-form ads

Section 1

Generative AI and Video Content Planning

Explore the latest trends in generative AI video content and use cases by role, then leverage large language models to develop video concepts and proposals tailored to advertising objectives and target audiences. You will also learn the basic principles and methods of writing prompt engineering instructions needed for video production.


Section 2

Midjourney Image Generation and Style Control

Learn how to use Midjourney to generate a variety of images and visual styles while maintaining consistency across characters, products, and scenes. Strengthen your ability to create brand-appropriate images by applying techniques for locking in and controlling styles, as well as improving image quality.


Section 3

Creating AI Advertising Visuals

Create commercial images, product images, and content assets with Midjourney, planning visual materials that align with the concept of an advertising campaign. Select a brand from your work or one you are interested in, then practice using AI tools to directly develop and produce advertising image assets.


Section 4

AI-based SNS short-form ad production

Understand the fundamentals of AI video production and learn the step-by-step process of creating SNS short-form advertisements, from planning to editing and finalization. Connect video AI tools to generative images to produce 10–15-second video files with natural movement, while also learning about ethical, copyright, and security standards for AI-generated content.


We can solve the challenges faced by people like these!


📌

Beginner content marketers

  • Those with advertising planning experience who feel lost when it comes to fleshing out video concepts and scenes using generative AI

  • Those looking to create proposals with ChatGPT and personally produce advertising images and short-form content with Midjourney

📌

brand marketing professionals

  • Those who have experienced inconsistent characters and color palettes across product images, weakening the consistency of their brand advertisements

  • Those looking to create consistent product and scene images using Midjourney’s style locking and prompt design.

📌

Aspiring AI video production portfolio creators

  • Those who have used AI tools but have been unable to add natural movement to their envisioned visuals and turn them into polished advertising videos.

  • Those looking to use AI tools to create 10–15-second short-form content for a brand campaign and organize it into a portfolio




Notes Before Taking the Course


Practice environment

  • Practice is conducted on Windows and Mac operating systems.

  • A web browser and a stable internet connection are required.


  • We use ChatGPT and Midjourney. We also use other AI tools.

  • At least 16 gigabytes of memory is recommended.

Prerequisite Knowledge and Notes

  • You may have no prior experience using artificial intelligence tools.

  • Basic experience using web services is required.

  • Practice planning advertisements and creating images.

  • Choose a brand and product, then complete the deliverable.

  • We also check the copyright and security of generated images.

Learning materials

  • We provide lecture slide documents.

  • Refer to examples of writing and revising prompts.

  • Use the advertising references and hands-on practice guide.

  • Produce a video approximately 15 seconds long.



Recommended for
these people

Who is this course right for?

  • Those who are new to AI video production but want to complete a finished product

  • For those who want to achieve a consistent style and quality when generating images with Midjourney

  • Those who want to connect ChatGPT and Midjourney to their ad production workflow

  • Those who want to plan and produce short-form social media ads themselves and use them as a portfolio.

  • Those who want to work on practical projects based on basic experience using AI tools

Need to know before starting?

  • No prior knowledge is required.

  • Even those new to generative AI tools such as ChatGPT and Midjourney can follow along.

Hello
This is greenonlinecamp

Green Online Camp is an online education platform that plans and operates practical digital training content in the fields of IT, AI, and design. In response to the rapidly changing technological landscape, it provides hands-on, application-focused education that anyone can easily learn and apply to their work, while continuously expanding its content across core digital job areas such as development, data, AI, and design.

Curriculum

All

15 lectures ∙ (11hr 50min)

Course Materials:

Lecture resources
Published: 
Last updated: 

Reviews

Not enough reviews.
Please write a valuable review that helps everyone!

greenonlinecamp's other courses

Check out other courses by the instructor!

Similar courses

Explore other courses in the same field!

25% off for new members

$64.70

25%

$84.70