Brand Marketing Techniques That No One Tells You About, According to a 23-Year CMO

Completely different from existing leadership classes, you will learn everything about leadership that is essential in the field.

Everything you need to know about successfully planning and executing a presentation that no office worker can avoid!

Prepared by a CMO with over 23 years of marketing experience. This is a content marketing class that is sure to succeed, and is on a different level from existing content marketing classes.

This is not some pie-in-the-sky, fraudulent content that promises to make you hundreds of millions or billions of dollars. I will share with you the most realistic financial investment methods that are actually helpful for each level (years of service) in your work life!

A published author who has published more than 7 books will provide 1:1 mentoring to help you solidify your writing skills.

Through classes, I will teach you how individuals can use newsletters to make money, startups can increase business sales with newsletters, and shopping mall operators can make money with newsletters, based on the experiences and cases I have gained while running a cafe called Email Marketing Research Institute for 10 years.

This course is perfect for those who need to set up and run ads immediately without a mentor. We will teach you the principles of performance marketing and optimal setup methods so that you can strategize, analyze ad performance, and manage operations on your own.

How would a former strategy consultant from McKinsey approach digital marketing? This is a vivid conference lecture by Senior Kim Jae-seong, who actually worked as a consultant at McKinsey and then as a digital media planner at Cheil Communications.

Are you still planning marketing campaigns and writing reports by hand these days? This course covers how to use GPT to develop strategies, automatically execute ads and content, and create KPI reports in real-time. Experience the "efficient working methods" that every marketer is curious about directly in this course.

In this sharing session, members of the SelfishClub AI Video Team's NDA AI Studio will personally share their experience! Based on their actual project experience with Dr. Ian, a senior dog nutrition supplement brand, they will share how they designed and executed the entire AI-powered brand marketing process. From creating an animated universe that embodies brand philosophy, to planning and executing detailed pages, to producing short-form videos for conversion! They'll share the actual workflow, focusing on which AI tools were used for what purposes at each stage, and how various tools were combined and utilized. For those who were curious about how AI tools are actually used in real projects despite there being many available, and for those who found tool combinations or practical workflows overwhelming, this is your chance to directly see which tools were combined and how, and the actual workflow process. The NDA AI Studio team will share their real-world trial and error experiences and know-how based on actual cases.

Seth Godin asks us: In uncertain times, what strategy are you building? With the emergence of AI, complex markets, and rapidly changing environments, we now need strategy as a 'sophisticated way of thinking.' This lecture teaches practical and sustainable strategic thinking methods that can be applied to our lives and business.

This lecture is structured to be easily understood even by those new to data taxonomy. Data taxonomy design is essential when implementing CRM marketing tools like Braze, analytics tools such as Mixpanel and Amplitude, and MMP tools including Airbridge and AppsFlyer, and establishing their environments. By taking this lecture, you will learn industry-specific practical standards and application methods, enabling you to directly build data-driven marketing automation and accurate analysis systems. This is a practical guide that organizations working with data must take.

Chatgpt is a program that reads and comments on posts written by my neighbors Lesson on developing marketing automation and neighbor management programs

Along with methods to enhance the quality of existing marketing materials such as blogs and top search engine promotions, practical marketing strategies utilizing new platforms like YouTube and Naver TV were presented. Related programs and production methods are provided to enable anyone to easily create high-quality materials. Through this, marketing methods that bring you closer to customers can be utilized.

It is an era where my own content is more important than specs. Writing is the best cost-effective tool that appeals to me without requiring capital. In the era of influencers, let's build my brand with just writing. Let's do it together step by step!

This is a [Photoshop Design for Marketing] lecture prepared for beginners who don't even know Photoshop 1. After learning the basic functions of Photoshop, you will create SNS content, banners, promotional posters, blog skins, etc. necessary for marketing.

You will discover a new way to make money online. You will be able to create a real WordPress money machine by following real-life examples.

After attending a 30-minute lecture, you can decorate your own Instagram feed and receive sponsorship!

We help you start your business without being employed as a junior agent. Truly practical brokerage education.

Digital marketing that makes money, such as Naver Shopping and Coupang Partners, requires consistency, but you can approach it easily and effectively with scientific analysis and automation. We will teach you the key secrets of creating a program that collects and analyzes popular products, keywords, blogs, and shopping information.

From differences in work tasks by year to tips on career & job changes, and even how to enhance your capabilities! Grace, a 12-year marketing director who has experienced various interviews from both the interviewer and interviewee perspectives, shares her tips for preparing for job change interviews!