Build a marketing OS system with Claude Code that gets results—smart, streamlined, and on point.
"How to Build a Smart AI Agent Inside Your Laptop for High-Performance Marketing"
From brand analysis to creating ad videos, images, and card-style news content, all the way to data analysis—do it all at once!
A marketer with 15 years of experience at a major corporation will provide you with the exact blueprints, skills, prompts, MCP integrations, and automation scripts of the 'marketing OS' they are actually using.
The biggest takeaway after taking the Claude Marketing Automation course is that it's not just a lecture on how to use AI tools, but a course that makes the marketing workflow itself more efficient!
📌 Key Highlights
The best part was learning the actual repetitive workflow of a marketer as a single cycle. Instead of learning research, competitor analysis, brand analysis, content ideation, ad creative production, performance analysis, KPI reporting, monthly reports, and dashboard building separately, I was able to learn them in a connected way that follows the actual practical workflow.
It's rare to find a course that covers everything from competitor analysis and AI-driven ad creative production to building performance report dashboards all at once. This course is structured so that marketers can apply it to their real work immediately, which was fantastic.
👥 Recommended For:
1. Business Owners Running a Brand
I recommend this to CEOs who know they need to do marketing but find it burdensome to rely solely on outsourcing or hiring. Since you can systematize brand analysis, competitor analysis, content direction, and ad creative planning yourself, you can reduce marketing costs and make decisions faster!!
2. All-round Marketers / Solo Marketers
Solo marketers have so much to do, from competitor analysis and content ideation to ad performance analysis and result reporting. This course felt like having three reliable senior mentors named "Claude" by my side. By reducing repetitive tasks and increasing the quality of analysis and planning, you can significantly boost practical time efficiency.
3. Aspiring Marketers (Job Seekers)
I highly recommend this to job seekers as well. I believe companies these days prefer people who know how to apply AI to practical work rather than those who just have marketing knowledge. By taking this course, you can practice everything from brand analysis to ad creative production and monthly reporting for a virtual brand, which would be great for building a practical portfolio!
🛠 Practical Applications
The content learned in this course can be immediately applied to automating competitor analysis, discovering content ideas, planning and producing ad creatives, writing KPI reports, organizing monthly marketing reports, building performance analysis dashboards, and automating repetitive tasks. Especially for marketers who have to write KPI or monthly reports every month, it will help organize work much more systematically.
💬 Final Thoughts
Even for those using Claude for the first time, the course provides detailed instructions from installation to practice files and real-world application examples, making it easy to follow. Even beginners who don't know much about AI can get a sense of, "Ah, this is how I can apply it to my actual work right away."
Above all, throughout the lecture, I kept thinking, "I want to apply this to my company and my brand's work as soon as possible." I felt that this is a way to reduce overtime, improve work quality, and get more recognition for my abilities at the company.
It was a course where I could learn a marketing automation system that can be used immediately in the field, and considering the efficiency and utility gained compared to the price, I felt it was a real bargain. I now have a new goal of properly implementing this into my work to produce results and increase my salary.
I sincerely recommend this to those who feel lost on how to connect AI to marketing practice, marketers who spend a lot of time on repetitive tasks, and job seekers who want to create a practical portfolio. 👍👍👍
5.0
데이터팝콘
62% enrolled
I also have a product I sell directly, and I plan to apply what I've learned right away! The lecture itself was very meticulous and well-made, making it easy to follow. I was particularly impressed by how the difficult concepts in the early stages were explained using metaphors that are easy for beginners to understand. It was great that it comprehensively covered trending tools like NanoBanana and Higgsfield, and the curriculum for practical skills was also very rich. As I followed along, I found that I had already produced a result before I knew it. I confidently recommend this to beginners!
5.0
이현수
29% enrolled
In an era where marketing is becoming increasingly important, this is a great lecture that lays the foundation for us to focus our capabilities on making the right judgments and considerations rather than just simple production!
Since there are also videos on Builder Josh's YouTube channel, I think listening to them together will help you understand much better and make the execution process go smoothly. haha
What you will gain after the course
Claude Code concepts, installation, basic features and skills, MCP, and how to use Cursor
Conducting a 3C analysis of the brand, competitors, and customers using Claude Code
Creation and distribution of ad creatives (Nano Banana), videos (Higgsfield), card news, and landing pages (Vercel)
GA4, advertising platforms, and MS Clarity integration for natural-language data analysis, automated reports, dashboards, and reporting
My increasingly sophisticated marketing work and agent team
Building a marketing system using Claude Code AI
Build an marketing system OS with Claude Code to achieve smart, polished results
💡 “Al-jal-ttak-kkal-sen” = Al아서 (on your own) jal (well), ttak (exactly), kkal끔하고 (neatly), and sen스있게 (with style)
From brand analysis to ad creative production, data analysis, and reporting build the marketing workflow actually used by a marketer with 15 years of experience directly with Claude Code.
이런 고민 있으신가요?
I’ve tried every AI tool, but why hasn’t my workload decreased?
1
ChatGPT · Midjourney · Notion AI… The number of tools keeps growing.
2
Yet it takes half a day just to run a single campaign..
3
Because the “way you work” itself hasn’t changed.
Create copy with ChatGPT, create ad creatives with generative AI, and check the data in GA4.
But still, you start brand and competitor analysis from scratch every time, you work on the copy and design separately each time you create ad creatives, you manually gather and organize performance data, and the context of past campaigns does not carry over to the next task.
This is because the tools have changed, but the way you work has stayed the same. In this course, instead of using AI tools one by one, you will connect your entire marketing workflow into a single system.
Promise
With this course, connect the 12-step marketing process all at once using Claude Code.
"I should start a new campaign" One slash command is all it takes 30 minutes later, it creates three strategy optionsand one hour later, it produces 10 ads. The next morning, your KPI report is automatically sent to Slack, so you can see your results at a glance.
01 — Analysis
Just provide the brand URL, and a one-page brand brief will be generated.
5 USPs, a 6-slot color palette, and even tone, persona, and prohibited words! It serves as the single source (ingle source) for all subsequent ad creatives, landing pages, and reports.
02 — Production
With just one line of slash commands, complete your ads, LPs, and carousel posts all at once.
Copy and visuals are completed simultaneously in v1. You can generate various drafts with a single line of natural-language feedback.
03 — Measurement
Automatically reported every morning Slack KPI report
Integrate and organize Meta · GA4 · Clarity data in one line → KPI traffic lights 🟢🟡🔴 + the Top 3 high- and low-performing creatives at a glance in Slack.
04 — Delegation
Five color-coded role agents work in parallel
"April Retrospective + May Strategy + Ad Creatives" one-line request → Five types of deliverables—research, planning, design, copy, and performance—are organized and delivered 30–40 minutes later.
Live demo
One minute of demonstration is worth a hundred words of explanation.
We will show you the process of turning a single slash command into deliverables exactly as it appears on the actual work screen.
8 outputs
The 8 deliverables you’ll create yourself in this course.
Below are the actual deliverables for the demo brand 캐롯글로우(CarrotGlow) used in the course.
After completing the course, simply replace it 1:1 with your own brand URL to achieve the same results.
✨🚀🎯
Build a marketing system for your own brand directly yourself
🥕 Carrot Glow → 💼 Your Brand — Just change one URL and you're done
1
One-page brand analysis — brand_brief.md
/01-brand-from-url
Enter 1 homepage URL →
Put the USP · 6-slot color palette · tone rules · persona · banned words on a single page.
From then on, every ad · LP · report will reference this document.
One-line definition
"Dull skin, brightened again with a single drop of carrot."
— A vegan carotene serum concentrated with vitamin A and beta-carotene
USP 5
✓Solve dullness with four carotenoids
✓23% concentrated organic carrot — 0, EWG Green only
✓4-week clinical trial: 84% — "I noticed it first in the mirror"
✓Zero stickiness, absorbs in 8 seconds — perfect right before makeup
✓100% vegan + ZERO animal testing + PCR recycled materials
Visual Tone (6-Slot Colors)
Primary
Accent
BG1
BG2
Ink
Surface
Tone Rules
✓Build trust with clinical data while maintaining a friendly tone
✓Exclude cosmetics-law-prohibited words such as "miracle, 100%, and perfect."
✓Women in their 20s and 30s who work — relatable 30-second routines before heading to work
✓RTB citations must come from academic sources
2
10 ad images — complete Meta feed set
/05-ad-image-nanobanana
Three inputs—our brand, competitors, and customer analyses—→
derive five-part copy (hook·promise·proof·action·reassurance) →
generate concepts all at once with NanoBanana. Includes guidance on which tones and angles work best for each funnel stage.
🎨 The 18 types above are actual deliverables generated in just 1 hour in a single campaign.
Automatic application of five-part copy—hook, promise, proof, action, and reassurance—plus five-axis visual consistency.
3
6-second ad video — generated with Higgsfield
/06-ad-video-higgsfield
Using the ad image created above as the seed,
generate a 6-second video with your preferred model among Kling 3.0 · Veo 3.1 · Seedance 2.0 →
and publish it directly to Meta Reels.
(Video using the model is scheduled to be updated in July)
🎬 The video above shows the actual Claude Code workspace—a workflow where a 6-second draft is automatically generated by a video model from a single slash command.
4
5 Instagram carousel cards — visual consistency across 5 axes
/07-carousel-nanobanana
Enter a one-line topic → narrative arc (informational/story/list) +
5-axis consistency (background·photography·illustration·typography·props)
into a 5–10-slide sequence. Series consistency is maintained automatically.
📚 Series A · Informational — "Daily Care for Sensitive Skin
📋 Series B · List — "5-Step Morning Glow Routine"
📐 Both series are automatically unified around the same five axes (background, photography, illustration, typography, and props)—so the tone stays consistent even as you expand the series.
5
Single HTML Landing Page — 3 Types: Product Trial, Event, and Product
/08-landing-page
Reflecting the CRO analysis results,
build everything from the Hero, Before-After, ingredients, trust badges, and CTA in a single HTML file.
Connect the application form via an external Google Forms/Tally link. Deploy on Vercel in 5 minutes.
carrotglow.com / index.html
🌐 The LP above is a single HTML file—go live immediately with a 5-minute Vercel deployment. The application form is connected to an external Tally link.
6
Daily morning Slack KPI report — sent with a single-line command
/09-daily-slack
Meta Marketing · GA4 · Clarity data fetched with a single command
and sent to Slack. View KPI traffic lights, high- and low-performing creatives, and guardrails all on one screen.
Monitoring Dashboard — Brand-Specific KPIs at a Glance
/10-monitor
Summarize the key metrics from Meta · GA4 · Clarity on one page — Daily KPI · Creative · Funnel ·
8
Period Report HTML + PDF — Automating Monthly and Quarterly Reviews
/11-period-report
One-line command →
Build a four-week campaign retrospective + learned patterns + next month’s plans 1, 2, and 3 in HTML → convert to PDF. Send it directly to the representative or client.
PERIOD REPORT · 2026.04
Carrot Glow April Campaign Retrospective & May Strategy Plan 1·2·3
28 days of data · Integrated Meta + GA4 + Clarity
🤖 Auto-generated·Solo Marketing OS
EXEC SUMMARY
"The review-style ad had the highest ROAS at 4.21x"
+ 5월: UGC 비중 30% → 50%
CREATIVE FATIGUE
AD-01·05 frequency 4.8 reach
⚠️ 4주차 교체
FUNNEL DROP
Cart-to-checkout abandonment rate 67%
🔥 CRO 1순위
Agent team
How the five agents actually operate.
Reassemble 13 skills into five specialized agents. Research, content, design, data, and campaign strategy—five agents
work in parallel and in sequence with context, memory, and tools.
Lesson 17 · agents-os
Why different
How is it different from other AI courses?
"How to Use ChatGPT" or "100 Midjourney Prompts" is not what this is.
We redesign the entire real-world workflow of a solo marketer
one slash at a time.
🔪
Less is More — The One-Page Principle
It’s not 10 pages of SWOT and personas. We create just one page that the ad creative quotes directly. Decision-making cost: 0.
🚀
Complete v1 with a single slash command.
/05-ad-image one line → five-part copy and visuals completed simultaneously. Natural iteration through post-review.
🎭
Five-Color Job Agents
One-line campaign request → automatic breakdown → 5 deliverables in 30–40 minutes. One person gets a real five-person team.
🧠
Accumulated memory = brand dictionary
.claude/memory becomes my brand pattern dictionary after three months. Handover is automated too.
📨
One-line command → Slack KPI report
Integrate and organize Meta, GA4, and Clarity data with a single-line command → send it to Slack. KPI traffic lights, high- and low-performing creatives, and guardrails—all on one page.
Case study
Demo brand — CarrotGlow
A virtual D2C vegan skincare brand.
We build together throughout all 17 lessons the process of starting with a single URL and completing a full campaign set in just one day.
0:00
Enter a URL · /01-brand-from-url
30 minutes later — A one-page brand_brief.md (5 USPs · 6 color slots · tone · persona)
+30min
Competitor and customer analysis · /02 · /03
Competitor ad USP gaps across 4 dimensions + Top 5 pain points from negative Olive Young reviews
+2h
10 ad images · /05-ad-image
Derive five copy variations → Generate all mockups at once with NanoBanana → Provide tone guidelines for each funnel stage
+3h
5-card carousel · 1 landing page · /07 · /08
Instagram carousel + single HTML LP. Automatically maintain tonal consistency by enforcing five visual axes.
+5h
Tracking setup · /14-tracking
Connect three MCPs: GA4, Meta API, and Clarity. Proceed step by step with an interactive guide.
+1day
Slack daily report · /15-daily-slack
Summarize KPI traffic lights, high- and low-performing creatives, and guardrails in Slack with a single-line command
Before — Before taking the course
"A new campaign? Half a day for one line of copy, ₩50,000 in outsourcing costs for a single image, and reports compiled by hand every week… This month’s results are simply summarized based on gut feeling."
After — After completing the 17 lessons
"Enter a URL → type one slash command → 10 ads, a landing page, a carousel, a Slack report, and a monthly review are automated. Your core work = making decisions only."
Curriculum
17 sessions · 5 sections — Recreate the five members of a marketing team exactly.
Each section is matched with one job agent.
Intro → Strategic Planning Team → Content Team → Performance & Data Team → Agent OS.
Section 1 · 🔷 Intro
What is marketing using Claude Code?
Session 4
Lesson 1. AX Course Overview — Why This Course Now ·
Lesson 2. Claude Code Basics — Installation, Pricing Plans, and Your First Call
Lesson 3. Claude Code Advanced — MCP·Skills·Agents·Memory·Permission
Lesson 4. IDE Integration — VS Code · Cursor Workspace Setup
Section 2 · 🩷 Strategy
Strategy Planning Team — Turn Analysis into One Page
Lesson 4
Lesson 5. Own-brand analysis — brand_brief from a single URL
Performance · Data Team — Measurement and Automation
Session 4
Lesson 13. Tracking setup — GA4 · Meta · Clarity data connection
Lesson 14. Daily Slack Report — Analysis of Yesterday’s Data
Lesson 15. Monitoring dashboard — Build exactly what you want to see yourself
Lesson 16. Period Report — A One-Page Summary for the Executive Desk
Section 5 · 🟠 Orchestration
Agent Team — Performing the CMO Role
Lesson 1
Lesson 17. Agent OS — 12 skills → reassembling into 5-color role agents · full demo
누가 알려주나요?
As a digital & performance marketer and AI builder with 15 years of experience, I’ll teach you directly.
Hello, I’m Hyungtae Kim from Daily Growth.
I have experience in all three roles: agency, in-house, and freelance.
I currently run a one-person full-stack marketing operation every day using Claude Code without outsourcing, and transferred that workflow directly into a 17-session course.
★Founder of Daily Growth · Digital performance marketer with 15 years of experience
★6 years at agencies + 9 years as an in-house marketer at large corporations of experience
★Consulting and agency work for more than 12 beauty, fashion, and education brands as a freelance marketer after going independent
★Regularly publish marketing OS content on LinkedIn
FAQ
Frequently Asked Questions
Q.We’re a small independent brand—can one person really do it all?
Yes. This course itself is designed on the premise that “a solo marketer runs full campaigns without outsourcing.” The demonstration brand, Carrot Glow, is also completed by one person as a full set over 17 sessions (10 ads, a landing page, card news, daily Slack updates, and a monthly report).
Q.How is this different from ChatGPT courses or other AI marketing courses?
While most AI courses focus on “how to use tools,” this course redesigns “the entire way a hands-on marketer works.” From analysis → creation → measurement → retrospective, 12 slash skills are connected in a single workflow, allowing you to send a Slack KPI report with a single-line command.
Q.Are there any additional costs besides the Claude Code subscription fee?
The only required cost is a Claude Code Pro subscription. NanoBanana (images) uses the free Gemini API tier, Higgsfield (videos) offers free OAuth access, and Slack, GitHub Actions, and Google Sheets are free. However, professional ad video models (Kling and Veo) use credits, so costs vary depending on the campaign scale.
Q.Can I follow along using my own brand instead of the demo brand, Carrot Glow?
That is exactly the goal of the course. Keep the workspace folder structure and the 12 skills as they are, and simply replace the materials in 01_brand/ with your own brand materials. In each lesson, a “Replace with Your Own Brand” guide follows the CarrotGlow example.
Q.Is it possible on Windows as well?
Yes. The course is conducted on Mac, but Claude Code also supports Windows (WSL recommended). The Windows installation guide is covered in Lessons 1–2 as well.
Q.How is the course updated?
The Claude Code and MCP ecosystems are evolving rapidly. Whenever there are major updates, we will add or update lecture videos, and students will receive free lifetime updates.
Recommended for these people
Who is this course right for?
Owners of small/indie brands who run their own brands and manage their own marketing
Small/indie brand owners who want to understand it better and do it better, even when entrusting it to an agency
Junior/senior marketers who want to escape AI FOMO and build a marketing system (OS) that actually operates in practice
Marketers who want to build a marketing system but find Claude Code difficult because they’re not developers
Need to know before starting?
You can take the course without any prior knowledge. However, you should have the goal of building a marketing system using AI.
To use Claude Code, you need a Claude Pro plan or higher. The Pro plan’s credits may be consumed quickly depending on usage, so if you’d like to learn at a more relaxed pace, we recommend the Max plan.
It’s okay if you’re seeing a terminal (black screen) for the first time. We’ll guide you through it in the course.
The biggest takeaway after taking the Claude Marketing Automation course is that it's not just a lecture on how to use AI tools, but a course that makes the marketing workflow itself more efficient!
📌 Key Highlights
The best part was learning the actual repetitive workflow of a marketer as a single cycle. Instead of learning research, competitor analysis, brand analysis, content ideation, ad creative production, performance analysis, KPI reporting, monthly reports, and dashboard building separately, I was able to learn them in a connected way that follows the actual practical workflow.
It's rare to find a course that covers everything from competitor analysis and AI-driven ad creative production to building performance report dashboards all at once. This course is structured so that marketers can apply it to their real work immediately, which was fantastic.
👥 Recommended For:
1. Business Owners Running a Brand
I recommend this to CEOs who know they need to do marketing but find it burdensome to rely solely on outsourcing or hiring. Since you can systematize brand analysis, competitor analysis, content direction, and ad creative planning yourself, you can reduce marketing costs and make decisions faster!!
2. All-round Marketers / Solo Marketers
Solo marketers have so much to do, from competitor analysis and content ideation to ad performance analysis and result reporting. This course felt like having three reliable senior mentors named "Claude" by my side. By reducing repetitive tasks and increasing the quality of analysis and planning, you can significantly boost practical time efficiency.
3. Aspiring Marketers (Job Seekers)
I highly recommend this to job seekers as well. I believe companies these days prefer people who know how to apply AI to practical work rather than those who just have marketing knowledge. By taking this course, you can practice everything from brand analysis to ad creative production and monthly reporting for a virtual brand, which would be great for building a practical portfolio!
🛠 Practical Applications
The content learned in this course can be immediately applied to automating competitor analysis, discovering content ideas, planning and producing ad creatives, writing KPI reports, organizing monthly marketing reports, building performance analysis dashboards, and automating repetitive tasks. Especially for marketers who have to write KPI or monthly reports every month, it will help organize work much more systematically.
💬 Final Thoughts
Even for those using Claude for the first time, the course provides detailed instructions from installation to practice files and real-world application examples, making it easy to follow. Even beginners who don't know much about AI can get a sense of, "Ah, this is how I can apply it to my actual work right away."
Above all, throughout the lecture, I kept thinking, "I want to apply this to my company and my brand's work as soon as possible." I felt that this is a way to reduce overtime, improve work quality, and get more recognition for my abilities at the company.
It was a course where I could learn a marketing automation system that can be used immediately in the field, and considering the efficiency and utility gained compared to the price, I felt it was a real bargain. I now have a new goal of properly implementing this into my work to produce results and increase my salary.
I sincerely recommend this to those who feel lost on how to connect AI to marketing practice, marketers who spend a lot of time on repetitive tasks, and job seekers who want to create a practical portfolio. 👍👍👍
I also have a product I sell directly, and I plan to apply what I've learned right away! The lecture itself was very meticulous and well-made, making it easy to follow. I was particularly impressed by how the difficult concepts in the early stages were explained using metaphors that are easy for beginners to understand. It was great that it comprehensively covered trending tools like NanoBanana and Higgsfield, and the curriculum for practical skills was also very rich. As I followed along, I found that I had already produced a result before I knew it. I confidently recommend this to beginners!
This is a fantastic lecture for marketers. If you're not sure where to start, I highly recommend beginning with this one. I think it covers everything from startups to unicorns.
As a humanities-major marketer with zero knowledge of development, I found it easy to follow because everything was explained step-by-step! I didn't realize it was such a perfectly targeted lecture for marketers, but since it even covers how to create ad creatives, I'll be able to apply it to real-world tasks immediately.
I think it would also be great for solo brand owners to take! I'll leave another review once I've finished the rest of the course.
I took this course because I wanted to see if I could work smarter with the help of AI, given the heavy marketing workload in a small company! 👀 In conclusion, it was a huge help as it clearly explained only the essential parts across various areas, from brand analysis to ad creative production and report automation!
Monitoring and writing reports alone take up so much time, but now I can focus more on planning and analysis during that time. I think in the future, marketers will be divided into those who use AI well and those who don't.
The best part was that since it was shown through live demonstrations, I could apply it step-by-step to the brand I'm in charge of. I highly recommend this to those who want to automate things with Claude but don't know exactly what can be automated, as well as marketers who have to be a "one-person army" in a small company like me! 🥰
In an era where marketing is becoming increasingly important, this is a great lecture that lays the foundation for us to focus our capabilities on making the right judgments and considerations rather than just simple production!
Since there are also videos on Builder Josh's YouTube channel, I think listening to them together will help you understand much better and make the execution process go smoothly. haha
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