As I unexpectedly became a PM and my work scope expanded, the time came when I needed to conduct analysis across various areas. That’s when I discovered this gem of a lecture. The explanations were provided with real-world examples and weren't overly difficult, so I could understand everything clearly. Of course, there is a big difference between listening to a lecture and actually putting it into practice... I have to figure things out on my own without a senior mentor, and this lecture is acting as my "online mentor." I keep rewatching the difficult parts and constantly thinking about how I can apply them to our service! This isn't the kind of lecture you just listen to once and finish; it keeps me looking for ways to apply the knowledge. It also made me realize that I had been looking at things too narrowly! I feel like my perspective has broadened a bit through this course. I feel like I'll be able to look at data from a wide spectrum, just like the lecture content suggests. I will keep reviewing it until it becomes second nature :)

I highly recommend this to anyone looking to start with performance marketing and expand into growth marketing! From a junior's perspective, I felt this lecture was an opportunity to redefine a customer-centric mindset and the core perspectives of growth marketing. As with all lectures, simply taking the course doesn't make the knowledge your own. I believe that only through a process of internalizing it via consistent learning and exploration can you finally sublimate the course content into your own unique perspective and vision. Lastly, I would like to thank the practitioner for always striving to spread a positive influence.

I am currently working as a performance marketer. I'm taking a growth marketing course for professional development, and it's been very helpful!

I decided to pay for this course after reading a post on LinkedIn about how data interpretation methods change depending on LTV patterns, which I found very intriguing. The idea of interpreting the cause of a problem and the direction to take through patterns, rather than just looking at metrics, left a deep impression on me. While taking the course, I felt that it did a great job of quenching my "thirst for growth" that I had been feeling for a long time. Many courses often end at explaining the AARRR framework and introducing metrics for each stage, but in practice, I always struggled with "what to do after looking at those metrics." I liked that this course didn't just list metrics but specifically explained how to interpret the components of LTV and which levers can be used to improve them. The way you organized what kind of strategic directions to consider based on factors like average order value, repurchase rate, profit margin, and cost per customer was very helpful for my actual work. Thanks to this, the growth metrics that used to feel vague now feel much more structurally understood. Thank you for the great lecture.

I've heard the term "growth hacking" for years, but I don't think I ever found a lecture that provided enough insight to actually apply to my work. However, after suddenly starting a role as a PO, I found this course out of a sense of urgency. In the brief special lectures I attended at my company, things like funnel analysis and conversion rates felt like mere interpretations of data curiosities, which didn't really resonate with me and gave me a strong negative bias toward the growth perspective. This lecture, however, explains the overall concept of growth in a way that is very easy to understand and incredibly helpful. Thank you for sharing your genuine know-how.