Hello.
For 17 years, I
I worked as a store head and supervisor in the fashion retail field,
Afterward, I served as a corporate strategic planner, eventually reaching the role of an executive.
I generated sales on the front lines, and
At headquarters, I worked on interpreting those sales through numbers and structures.
When I was at the store, I always had these concerns.
“Why do we have to operate this way?”
“Why are sales going up, but there’s nothing left over?”
"Why is it so hard on the ground, and why is the headquarters so frustrating?"
As I moved into the role of a management planner, I began to see the reasons why.
The problem lies not in the people, but in the "structure."
That is also where the reason for creating this class began.
those who have endured for a long time in the field
why they were struggling and what they had been missing
I wanted to help them understand exactly.
I do not tell stories of flashy success.
Instead, I share what I have accumulated while facing challenges directly in the field.
Sales structures, incentive structures, workforce management structures,
And I have organized and shared my experience in designing headquarters strategies.
This class is not intended to comfort anyone;
For those who have chosen the fashion business as their career
This is a lecture that provides criteria for interpreting reality.
If you understand the structure, you won't be shaken by emotions.
If you understand the numbers, you will not lose your way.
I created this class to share those standards with you.