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[Sales Management Archive] Sales Goal Setting and Sales Strategy Development

We can help you derive specific strategies and tactics to achieve the sales targets assigned to sales staff, making them immediately applicable in the field. We have structured the content by incorporating various case studies to discover scientific sales targets and strategic alternatives from quantitative demand forecasting, enabling practical implementation. You can develop job competencies to strengthen planning capabilities, information management, and execution skills by acquiring the marketing, finance, cost, and statistical knowledge necessary for sales planning.

3 learners are taking this course

Level Beginner

Course period Unlimited

  • kpcre
sales
sales
sales
sales

What you will gain after the course

  • You can develop quantitative demand forecasting analysis capabilities and scientific sales target establishment abilities.

  • You can strengthen your ability to collect business information using public disclosure materials and statistical data, as well as analyze financial performance indicators.

  • Through systematic macro and micro environmental analysis, feasible sales strategies can be derived.

  • Sales data literacy basic competency development can strengthen sales planning and proposal capabilities.

Immediately applicable sales tactics revealed from the field!


In an uncertain business environment, no one can know how appropriate the sales targets assigned by the company are. While financial goals are very important indicators for both the company and sales staff themselves, achieving them is impossible without specific non-financial indicators that can help reach these targets.

This course can help you derive specific strategies and tactics to achieve the sales targets assigned to sales staff, making them immediately applicable in the field. The content is structured by incorporating various case studies to enable the discovery and implementation of scientific sales targets and strategic alternatives, starting from quantitative demand forecasting. You can develop job competencies to strengthen planning, information, and execution capabilities by acquiring the marketing, finance, cost, and statistical knowledge necessary for sales planning.


A core practical guide to sales tactics that can be used immediately in the field!

  • You can develop sales response capabilities that can adapt to rapid changes in the business environment.

  • We provide the materials needed for sales planning and offer guidance for continuous learning.

  • You can derive the optimal style for your company's sales competitive strategy and compare them with each other.



Presenting key points focused on practical application

  • You can learn by topic through micro-learning focused on core keywords that can be immediately applied in practical work.

Course Outline


  1. [Understanding Sales Planning] The Role of Sales Planning and Competency Development

  2. [Sales Proposal Writing] Sales proposal writing methods and information gathering research techniques

  3. [Organizational Purchasing Basics] Understanding the Organizational Buyer Market and Customer Behavior Analysis

  4. [Sales Performance Indicator Analysis] Corporate Information Analysis and Performance Indicator Management Using Financial Statements

  5. [Operating Profit Planning] Understanding Costs and Profit Management Methods

  6. [Demand Forecasting] Demand Forecasting Techniques and Application Methods

  7. [Sales Goal Setting] Sales Goal Setting Methods and Achievement Strategies

  8. [Sales Strategy Development] Sales Strategy Development Techniques and Performance Structure Analysis

Presenting differentiated content through recruiting specialized professors in sales management

We recruit specialized sales management professors to provide carefully selected lectures focusing only on the core skills required in industrial settings. We have recruited instructors who are highly praised for their in-depth lectures at corporations, public institutions, and universities to present professional and differentiated content.

CEO Han Jaehong

Current) Global Marketing Director

Current) Senior Consultant, B2B Sales Marketing Group

Current) Marketing Professor at Korea SMEs and Startups Agency

Current) Startup Promotion Agency Startup Review Committee Member and Expert Mentor

Former) Adjunct Professor, Department of Business Administration, Hanshin University

Former) CEO of Asian Link Industry

Former) Chief Consultant at Hankyung Business Advisory

Former) CEO of Korea Cable Co., Ltd.


Recommended for
these people

Who is this course right for?

  • Sales planning, sales planning, sales (support) management, marketing managers and practitioners

  • A team manager-level administrator who wants to meticulously establish a management process for setting sales targets

  • A practitioner who needs to identify top priority tasks and processes for achieving sales targets

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Learners

108

Reviews

9

Answers

4.7

Rating

192

Courses

As an affiliate of the Korea Productivity Center established in 1987, we provide essential job training for employees of corporations and public institutions.

We have developed job-duty-task-based educational content to strengthen practical skills, based on the actual 'work' that occurs in real corporate business environments.

Experience job training on a whole new level!

Homepage : https://www.kpcice.or.kr

Curriculum

All

24 lectures ∙ (3hr 54min)

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$69.30

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