hsshin11222865

Many practitioners and aspiring executives have learned about strategy, but they often feel lost when it comes to deciding what to analyze first and how to execute it. While they may understand market analysis, business strategy, KPIs, and partnership strategies individually, the biggest problem is that these elements are not connected into a single flow, failing to lead to actual decision-making and results.

This course is designed to solve these concerns.
It provides a step-by-step guide to the thinking structure and analysis sequence of B2B business strategy used in actual corporate fields, along with methods to transform them into actionable outcomes. Rather than textbook theories, the focus is on strategic frames and decision-making criteria that can be applied immediately in a corporate setting.

Dr. Jake, who has spent 25 years in strategic planning and business development at global IT companies as well as major and mid-sized Korean corporations, will bridge the gap between theory and practice. He will clearly define "why this strategy is necessary, when to use it, and how to execute it."

Through this course, students will:
1. Go beyond merely explaining strategy in words.
2. Gain the power to analyze markets, design strategies, and connect them to execution and KPIs on their own.

jakestrategy

Field-proven B2B business strategies

실전

의사결정

전략기획

기업분석

입문

초급

중급이상

Planning Document

Business Plan

Performance Management

sales

Course Introduction

Market Analysis

Business Strategy Development

Strategic Alliance

KPI Management