I am an in-house marketer with 8 years of experience struggling without a shooter. I have been doing performance marketing on other platforms for over 7 years, mainly on Meta or KakaoTalk, so I know the basic marketing concepts, but I have no knowledge of Google ga4, which is the most basic of SEO optimization, and the major flow of digital marketing is not organized into one. This is a lecture that I highly recommend to anyone who wants to grasp the major flow and pulse of work, whether they are junior or mid-level. It feels like the knowledge that was scattered in pieces like notes is being organized into one piece of paper. The Loas calculation formula and marketing tools/reference sites are also shared, which is very helpful for my work. This is a lecture that is like the basics/concepts of basic mathematics that I want to keep for the rest of my life. Don't hesitate and pay right away! [Recommended for these people] ✔️ A mid-level employee who has enough years of service but feels uneasy/anxious because he/she has learned practical skills in a rudimentary manner and feels like he/she has not learned/has not properly learned something ✔️ A junior employee who was suddenly assigned to do digital marketing after joining the company ✔️ A new manager who is curious about what the main tasks are and how to manage goals in order to distribute the marketing team's work