인프런 - 라이프타임 커리어 플랫폼

This is a detailed and practical course for Google Analytics beginners. Rather than just covering fragmented features, you can learn the actual analysis process using GA4 through scenario-based analysis. It is continuously being updated to reflect the latest GA4 changes!

Learn Google Analytics 4 properly once and keep using it in practice! Increase your data analysis utility and boost your performance!

"A course where you can build essential data analysis skills for marketers all at once through Google Analytics! Let's learn the core features of GA4, the latest version of Google Analytics!"

Have you switched to GA4 but feel lost on how to use it? By learning three principles for effective data viewing and practical GA4 examples, you can immediately apply them to your work starting tomorrow!

Learn various features of Looker Studio (formerly Google Data Studio) using GA4 demo data. This includes explanations and hands-on practice for Looker Studio's visualization elements. In particular, marketers or planners who are not familiar with SQL can learn easy ways to connect and use BigQuery data with Looker Studio. You can learn methods to create dashboards using Looker Studio.

This is an introductory lecture on the most famous data analysis tool, GA4. This is a practical GA4 course prepared by a current marketer with over 10 years of marketing experience in Korea and abroad. It is a practical lecture that will help anyone from aspiring marketers who dream of becoming (digital) marketers to current business owners and those interested in data analysis to take this lecture and apply it to real-world situations right away.

Now that most of our daily lives have been digitized, it is essential to capture the hearts of customers in the digital world and lead them to make a purchase. Reach every stage from strategy to practical application in this course, designed so that you can learn and apply it immediately to your work!

This is a Google Analytics lecture that allows you to practice by actually touching it to apply it, rather than a simple function listing lecture :)

Is it enough to just search for past exam questions and pass the Google Analytics Individual Qualification (GAIQ)? A certification holds little meaning if you obtain it without knowing how GA4 is actually used in practice or how to query and utilize data. This course focuses on practical application, allowing you to directly examine reports and GA demo accounts, and even set up a demo shopping mall yourself. You will build the skills necessary for the field while solving the latest 2026 GAIQ exam questions.

I will show you how to use Microsoft Clarity to identify problems based on actual user behavior and organize them into actionable insights by connecting filters, segments, funnels, Smart Events, and Custom Tags. I have included the exact methods I use in practice alongside GA4 to quickly pinpoint the causes of churn or low conversion and prioritize improvements. The guide is structured in a flow of "Installation → Analysis → Insight Derivation Process → Advanced Settings," making it easy for beginners to follow. (For those who need it, I have also included sections on a demo shopping mall and basic GA/GTM setup.)

The Conversion Tracking & Analytics Mastery program is a practical, execution-focused course bundle designed to help marketers and businesses accurately track conversions and turn data into actionable insights. This program focuses on building a reliable measurement foundation so every marketing decision is backed by clean, trustworthy data.

The Content & Organic Growth Mastery Program is a practical, results-focused bundle designed to help individuals and businesses grow their online presence through content, search engines, and organic social channels. This program focuses on building long-term visibility and trust without relying heavily on paid advertising.

This is a Google Analytics utilization course for beginner/junior marketers. You can follow along and practice using Google Analytics, Google Tag Manager, Google Optimize, and Google Data Studio.

We will show you how to effectively utilize GA4 in your work.

The Local Business Digital Growth Program is a practical, results-driven course bundle designed specifically for local and service-based businesses that want to attract more customers from their surrounding area. This program focuses on generating real leads, calls, and walk-ins, not vanity metrics.

Search Engine Optimization & Google Analytics Mastery is a practical, results-focused program designed to help you grow websites through organic search and measure performance with precision. This bundle combines SEO strategy, Google Analytics 4, and Google Tag Manager to give you a complete system for attracting the right traffic and making informed decisions based on real data.

Hi Guys. Welcome to my course - Full Digital Marketing Course 2026: SEO, Paid Ads, Social Media Marketing, Social Media Ads, GA4, GTM, Email Marketing, Content Marketing & Website Development! In my course you will learn everything about Digital Marketing. I have created video lessons on every topic and feature of Digital Marketing. You will get to see the real practical implementation of how to create each and every campaign and how to use every feature of this product. This is the most detailed course on Digital Marketing you will ever find on the internet. I have created different sections based on different topics of Digital Marketing and in each section, I have gone in-depth into explaining the concept of each feature and how to practically implement it.

Hi Guys. Welcome to my Ultimate Google Analytics 4 Course - Complete Guide - 2026! In my course you will learn everything about Google Analytics 4. I have created video lessons on every feature of Google Analytics 4. You will get to see the real practical implementation of how to use every feature of this product.

You can learn the core essentials of GA4 (Google Analytics 4) e-commerce setup—which is often too difficult to learn alone just by searching the internet—through hands-on practice. This course is designed so that performance marketers and beginner developers setting up GA4 e-commerce for the first time can easily understand it by practicing step-by-step on a Cafe24 demo shopping mall. Since we delegate the developer's role to ChatGPT during the practice sessions, even marketers, PMs, or planners without professional development knowledge can learn how to set up GA4 e-commerce.

You can learn how to use GA4 in practice by creating core reports for GA4 utilization. You will learn specific examples of which reports to create and how to create them for data analysis. For practical analysis, it also includes instructions on how to install and use Microsoft Clarity, a heatmap tool.