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From Junior to Practitioner: Standards for IR Deck Structural Design

Have you ever created an IR Deck only to receive feedback that it "lacks persuasion"? In most cases, the problem lies not in the design, but in the structure of the message. Based on real-world experience in IR Deck design, I have outlined the criteria for designing a narrative flow from an investor's perspective. This class is designed to help you grow into a hands-on designer who can architect structure beyond just visuals.

3 learners are taking this course

Level Beginner

Course period Unlimited

  • zenith
Service Planning
Service Planning
Planning Document
Planning Document
design-guidelines
design-guidelines
UX Planning
UX Planning
product design
product design
Service Planning
Service Planning
Planning Document
Planning Document
design-guidelines
design-guidelines
UX Planning
UX Planning
product design
product design

What you will gain after the course

  • The ability to understand the purpose of each section in an IR deck and design the overall structure to align with the investor's perspective.

  • IR Deck design standards for immediate practical use

  • The ability to structure slides to quickly reveal core messages even in information-heavy situations.

  • IR Deck Design Checklist and Practical Tips

Making an IR Deck look pretty is different from making it persuasive.


While many junior designers focus on visuals,
What matters in practice are the logical structure and the criteria for message design.

In this course,

  • how to set up the basic structure of an IR Deck như thế nào

  • What the criteria are for arranging messages from an investor's perspective là gì

  • How to turn data into ‘persuasive evidence’ rather than just ‘information’

  • What the structural design method is that allows designers to think like planners

will be summarized based on practical real-world cases.

From a designer who simply creates slides

This class is designed to help you grow into a hands-on designer who can architect structures.

Recommended for
these people

Who is this course right for?

  • A designer who is in charge of IR deck design but feels frustrated because they cannot explain why specific content needs to be included on each slide.

  • Junior designers who repeatedly receive feedback like "So, what's the point?" even after creating beautiful slides.

  • A designer who is taking on an IR Deck for the first time and feels anxious about designing based on intuition without clear standards.

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Curriculum

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20 lectures ∙ (2hr 52min)

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$3,300.00

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