[세바시] 남다른 결과를 만드는 카피라이터의 습관 | TBWA KOREA 유병욱
세바시
지금은 아이디어가 곧 경쟁력입니다. 세상을 움직이는 콘텐츠와 광고는 모두, 번뜩이는 생각에서 시작되죠. TBWA 유병욱 디렉터와 함께 당신 안에 창의력의 씨앗을 심어보세요!
Beginner
카피라이팅, 글쓰기, 자기계발
Through the 13 speaking tips of Kang Won-guk, a former presidential speechwriter and bestselling author, you can learn how to express your thoughts maturely and authentically.
Concise and clear! Speech skills to empower your words.
Clear Communication! How to Accurately Convey My Opinion
Speaking needs strategy! Flexible situational dialogue skills
It is much more difficult than you think to convey your thoughts without misunderstanding and as they are. Kang Won-kook , a former presidential speech secretary and best-selling author, will teach you how to express your thoughts in a mature and authentic way through 13 speaking secrets .
Until he was diagnosed with stomach cancer in his 50s, author Kang Won-guk was a person who mainly "listened" well to words . As a speech secretary, he had long worked in the field of listening to others' words and organizing them into writing, so he had never thought deeply about 'my own speech'. However, the major turning point in his life, stomach cancer, gave him the desire to speak only his own thoughts, and that desire pushed away the 'fear of words' that he had harbored for a long time. Even now, he is constantly studying to speak independently.
🗣 People who want to speak in an organized manner
→ The thing you worry about most before a report or presentation is whether your words are being conveyed in a coherent and well-organized manner. You can find a way to learn from a speaking role model that fits the situation here.
🤔 People who don't know what to say
→ Everyone has moments when they are speechless and frozen. What is needed at such times is a way to fill the 'storehouse' of words. Once you fill it, the spring of words will never run dry.
😶🌫 People who always repeat the same thing
→ If you use similar words repeatedly, it will seem like you are always saying the same thing. By learning to say similar things with different words and in different formats, you will be able to become a more diverse speaker.
There are many people who want to speak like adults and in a way that is appropriate for their age, but are at a loss as to how to speak. Kang Won-guk, the author, has found the answer through numerous trials and errors and experiences. He introduces six attitudes that he has personally encountered and learned to help his speaking skills grow.
The growth of speaking is achieved through the process of constantly looking into, thinking about, and refining what you want to say . Even the same words can have different depth and power of communication depending on how they are expressed . We will tell you seven specific ways to improve your speaking skills through the case of author Kang Won-guk as well as actual cases of former presidents who are famous for speaking well .
'Speaking' is something we face every day, but it still feels difficult to express our thoughts in front of people . How to confidently express my thoughts and speak in an interesting and concise manner. You can find the clue in everyday speaking.
In a workplace where many relationships are intertwined, a single word can change the atmosphere or create misunderstandings . That's why it's important to speak politely according to the situation . Especially for those who are worried about what kind of tone and expression is appropriate depending on the other person , the advice of writer Kang Won-guk will be of great help. How to speak politely and without misunderstanding in the workplace. Let's learn together through realistic answers based on real situations.
Who is this course right for?
A person burdened by public speaking
Those wanting to confidently voice their thoughts
Those wanting to learn situation-appropriate speaking and behavior.
Those looking to share their story in a fun and engaging way.
For those who wish to master logical and persuasive speaking
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Learners
3
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Courses
수많은 강연 무대 위에서 증명된 세바시의 인사이트를 이제 인프런에서 손쉽게 만나보세요!
세바시는 2011년부터 1천명 이상의 저명한 강연자들과 함께 대한민국의 변화와 성장을 이끌어온 대표 강연 콘텐츠 브랜드입니다. 말과 글, 관계와 커리어, 삶의 방향이 고민될 때 세바시와 함께 인생의 전환점을 만드세요.
All
4 lectures ∙ (1hr 16min)
$29.70
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