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지식을 흡수하는 독서법 - 비문학 독해력 공부법 독해 잘하는 법
라이프레이서
한 번만 봐도 머리에 흡수하는 독서법? 책 한 권으로, 삶을 변화시키는 이야기를 들려드립니다.
Beginner
독서법
A basic guide to Facebook and Instagram advertising written by a developer studying marketing.
Find out why Facebook and Instagram collect your personal information
You can understand the basic principles of Facebook and Instagram advertising.
A developer who didn't know anything about marketing studied various materials,
I've included content that I consider "essential"! 💪
Hello, I'm Liferacer, a book-reading entrepreneur. For the past year, I've worked as an engineer at a data-driven consulting firm. During this time, I've learned how to collect and utilize data across the entire business, from social media marketing to customer purchasing flows. Currently, I'm preparing to start my own business, experimenting with various business ventures, including running a smart store and building a website.
However, during that process, "promoting my product and brand" felt quite daunting. I only knew how to collect data, but I had no knowledge of marketing. So, I read over 20 marketing-related books and studied columns and YouTube videos. Afterwards, I invested my budget in my own products and gained experience through social media marketing. As a one-person business, I had no choice but to invest in small advertising budgets, but I was able to see data showing gradual improvement in performance .
Anyone who's involved in budget-based marketing likely shares the same concerns as I do: "Attracting as many customers as possible with a limited budget." Budget-based advertising typically collects data like "cost per OO" and executes marketing with goals like "Achieving OO metrics by OO." For example, what if the ad above said, "Let's make the cost of attracting one person to the landing page 200 won?"
[AS-IS]
Current landing page view cost: 500 won
When advertising was executed with a budget of 100,000 won,
It will be possible to bring in 200 new customers.
[TO-BE]
If the target landing page view cost is 200 won ,
How many customers can you bring in with a budget of 100,000 won: 500
'How can we attract consumers much better?'
The answer to this question, of course, is to provide good content and experiences.
So what should we consider when providing 'good content and experiences'?
Among the things I learned while studying these contents,
By combining what is considered basic with ‘data’,
I've decided to write an e-book for beginners.
Since it is a book that deals with data and marketing,
Is there any content that is difficult to understand from a beginner's perspective?
I tried to organize the content by replacing it with relatively easy language.
Immature work
absolute beginner marketer
I want to learn more
solo entrepreneur
Facebook, Instagram
For those who are starting to study marketing
The content is concise and contained within about 20 pages.
Hello, I am Liferacer, a businessman who reads books.
I am a young man who lives to 'help people do great things' :)
Who is this course right for?
For those who are new to Facebook and Instagram advertising
Anyone who wants to learn the basics of Facebook and Instagram advertising
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59
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1
Answers
4.7
Rating
3
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