I am Coach Ho Kim of THE LAB h, and my professional mission is to help clients make better decisions by asking better questions. For over 25 years, I have provided coaching, workshops, and consulting for executives and leaders at startups, major corporations, and global enterprises. I was selected by Dr. Robert Cialdini—author of *Influence* and the most-cited living social psychologist in the field of persuasion and influence—as one of only 12 Cialdini Method Certified Trainers in the world. Since 2008, I have been conducting *Influence* workshops for nearly 20 years. I also hold the distinction of being the only Master Trainer in Korea for the Team Management Profile, a global leadership diagnostic tool that identifies preferred work styles. I have authored several books, including *What Do You Want (2024, Pureunsoop)*, *From Employee to Professional (2020, Gimm-Young Publishers)*, and *You Can't Get the Answer You Want by Asking Like That (2019, Wisdom House)*.