[Introduction] UX Methodologies PMs Must Know (New, Renewal, Agile)

If your heart pounds at the words, “Try to come up with an idea”? Choi Jang-soon, CEO and the creativity leader in the advertising sector, shares lifestyle-integrated creative habits! Even if you're an ordinary, introverted person who prefers FM, and your heart pounds and you break out in a cold sweat at the single word 'Idea!', you can become an idea bank if you change your habits! Choi Jang-soon, a current advertising agency CEO and the top-ranked influencer for creative collaborations, teaches 7 easy creative habits that help you gain big ideas from the small, everyday moments that pass by.

This is our 'real-world workflow', and we are sharing an 'onboarding video' for planners and developers joining our company. It explains how to design service screens without a designer, create a screen UX flow even without knowing Figma, and build a prototype. When planning services, our company rapidly creates prototypes to enable quick decision-making and finalize the necessary features, then makes them ready for use in frontend development, allowing us to maximize productivity. If the response is positive, we will upload other courses on our "real-world workflow.&quot

In the AX era where AI technology and UX design converge, what strategies should product teams use to design customer experiences? A 17-year veteran senior researcher from a major corporation and knowledge sharer with a PhD in HCI will share insights based on the latest trends, use cases, and research findings.

Master the core of heuristic evaluation and usability analysis! You can compare and analyze your company's and competitors' designs, and develop the ability to efficiently identify problems. Significantly improve design quality with expert UX evaluation skills immediately applicable in practice!

This is a class called "Introduction to User Research to Practical Application" prepared for those who aim to get a job in UX/UI design and those who work as planners/designers in the field but have never done user research. It will help you develop basic skills in user research, one-on-one in-depth interviews, and practical usability testing skills so that you can conduct UX/UI projects that fundamentally solve users' problems, and ultimately lead you to become a competitive UX/UI job applicant.

Learn Figma, the most widely used collaboration tool in the world! Learn the basics of Figma, a design tool for UI design sketching, prototyping, and collaboration, and how to use it in practice.

This is a practice-oriented course where you will learn everything about writing Product Requirement Documents (PRDs). You will develop professional PRD writing skills by exploring the components of an effective PRD, goal-setting methods, scheduling, and specific examples used in the actual industry. By combining theory and practice, this course provides practical skills that can be applied to your work immediately.

I have worked at seven different small startups that had neither data analysts nor user researchers, and I've stumbled through various trials and errors. I will share the many realistic challenges a UX designer can face, along with the deep insights I gained while navigating through those difficulties.

"History repeats itself, strategy evolves. Everything about business improvisation and strategy formulation learned through 300 decisive moments."

This course provides UX principles and practical know-how necessary for planning and designing AI products. We will explore user-value-centered AI utilization methods, UX planning and design methods using AI, core UX principles and theories learned through everyday design cases, and UX research and data analysis methods for providing a better experience.

Now, with the power of AI, anyone can easily plan apps and design UIs! It's okay even if you don't know coding or have no UI experience. AI tools like Claude and ChatGPT will turn your ideas into reality. With just a few questions, you can analyze target customers, design app structures, and even automatically generate UI screens. In this lecture, we will teach you step-by-step from the basics so that even those who are new to Figma can follow along. Even without drawing by hand, you can import existing website UIs at once with the HTML to Design plugin, and with AI tools like Google Stitch or readdy.ai, you can create high-quality screens in a few seconds. This lecture is perfect for anyone dreaming of starting a business, wanting to switch careers to a planner, or wishing to communicate with developers. Instead of complex theories, we will only teach practical know-how that you can immediately use. Now, with just an idea, anyone can plan app services!

We will look at how to collect and analyze user requirements for planning an LLM service.

Have you ever created an IR Deck only to receive feedback that it "lacks persuasion"? In most cases, the problem lies not in the design, but in the structure of the message. Based on real-world experience in IR Deck design, I have outlined the criteria for designing a narrative flow from an investor's perspective. This class is designed to help you grow into a hands-on designer who can architect structure beyond just visuals.

A precise analysis of 300 cases applying the 'Rule of Three' within the story, from the Oath of the Peach Garden to the unification of the Three Kingdoms, presented in a 600-page PDF. - Perfect Structuring: Provides overwhelming readability by standardizing every episode into the format of [Original Quote - Rule of Three Analysis - Business Application]. - Vast Archiving: A comprehensive compilation of 300 key milestones across 100 years of history, from the Yellow Turban Rebellion in 184 to the unification in 280, without any omissions. - Practical Utility: Non-exclusive data that goes beyond simple reading material, ready for immediate citation as strategic evidence for proposals, lecture materials, and organizational management.

Based on an accurate understanding of black consumers, appropriate countermeasures and strategies are acquired, enabling effective response to black consumers. Furthermore, it is designed to enhance the professionalism of service staff and improve job satisfaction.

I will show you how to use Microsoft Clarity to identify problems based on actual user behavior and organize them into actionable insights by connecting filters, segments, funnels, Smart Events, and Custom Tags. I have included the exact methods I use in practice alongside GA4 to quickly pinpoint the causes of churn or low conversion and prioritize improvements. The guide is structured in a flow of "Installation → Analysis → Insight Derivation Process → Advanced Settings," making it easy for beginners to follow. (For those who need it, I have also included sections on a demo shopping mall and basic GA/GTM setup.)

This is a practical lecture on operational tools & back office and data analysis planning, which are tasks handled by game planning, service planning, and business PM positions.

In the age of information overload, 'communicating easily' is now the real competitive advantage over 'knowing a lot.' This course goes beyond simply polishing your writing—it develops your 'communication design ability' to identify the core message in a flood of information and deliver it at the right level for your audience. It consists of a compact curriculum of 7 lessons totaling 56 minutes. Say goodbye to boring lectures filled with theory! Through training centered on real-world examples (Before/After), you'll transform into an 'information delivery expert' who communicates best within your organization.

The goal is to cultivate a full-stack perspective that allows individuals to lead the entire product lifecycle, covering everything from research automation and backend data integration to the deployment of live dynamic websites. We empower those who want to strengthen their competitiveness in the AI era by providing the ability to use these tools as a powerful engine to turn ideas into reality.