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[30 Years of Planning] Romance of the Three Kingdoms 'Rule of Three' Strategic Planning

64 core stories from the Romance of the Three Kingdoms, handpicked by a strategy expert with 30 years of experience! We teach you the 'Rule of 3' strategic framework to design victory by structuring complex business issues into just three areas. [The Blueprint for Absolute Victory Learned from Heroes of Turbulent Times] Have you felt like you should read the Romance of the Three Kingdoms, but felt overwhelmed by its massive volume and 1,200 characters? Even if you read it, were you unsure how to apply it to your actual work? This course pierces through the entire epic while selecting only the 'Rule of 3' that can be immediately applied to modern business. 🎯 This course is for: Strategists/Planners: Those who want to design a 'structure for victory' that does not collapse even amidst complex variables. Leaders: Those who want to win people over by mastering justification, practical interest, and timing. Beginners: Those who want to master the core plot and strategies of the Three Kingdoms all at once. ⚔️ What will you learn? The Unshakeable 'Structure' (Risk Management): From Cao Cao's retreat tactics to Zhuge Liang's defensive formations, learn how to prevent the game from collapsing by optimally allocating resources. The Invisible 'Gap' (Strategy Formulation): Through cases like Lu Bu's raid on an empty base and Guan Yu's loss of Jingzhou, master the art of timing to capture the opponent's weaknesses and seize the initiative. The Irresistible 'Proposal' (Psychological Persuasion): Systematize negotiation techniques that completely win over opponents using the 'Justification-Profit/Loss-Deadline' frame extracted from Zhuge Liang's diplomacy. 💡 The Promise of This Course After taking this course, you will possess a clearer strategic insight than someone who has read the Romance of the Three Kingdoms three times. The stories are exciting, and the strategies are meticulous! Results are not left to luck; they are designed.

10 learners are taking this course

Level Beginner

Course period Unlimited

Project Management (PM)
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leadership
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Project Management (PM)
Project Management (PM)
Business Productivity
Business Productivity
Service Planning
Service Planning
Self Improvement
Self Improvement
leadership
leadership
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What you will gain after the course

  • Gain strategic insights that penetrate the entire story of the Three Kingdoms.

  • Internalize a planning framework that minimizes risk and maximizes stability.

  • Master the powerful art of persuasion that moves the hearts of others and leads them to yield.

  • Equip yourself with the insights to determine business success or failure through design, not luck.

[Course Introduction] The Hidden Blueprint for Victory Used by Masters of Turbulent Times: Finding the 'Rule of Three' in the Romance of the Three Kingdoms


1. [Benefit] A 150-page Rule of Three textbook is provided as a PDF.

All students can download the 150-page 'Rule of 3 Strategic Planning Masterbook.'


Diagram examples within the textbook


Example of diagrammatic commentary in the textbook


"This is not a simple summary. It is a complete transplant of a strategy expert's 30 years of planning and systems thinking."

For those taking this course, we provide a 150-page Strategy Masterbook (PDF) that systematically diagrams the entire course content. The images above are some of the diagrams included in the actual textbook.


Why this textbook is special:

  • Overwhelming Volume and Quality: These are not short slides for lecture assistance. It contains vast strategic insights of over 150 pages explaining the entire 'Rule of Three Framework' included in the lecture.

  • Practical Framework: Every episode is restructured into [Headline - Strategic Diagram - Core Summary - Practical Application Points], serving as a 'Strategic Manual' that you can immediately refer to in planning and strategy work.

  • Value that exceeds the course price: This textbook was created based on frameworks actually used in corporate marketing and strategic planning consulting. I am confident that simply owning this one book will provide value worth several times the tuition fee.

We hope you experience firsthand, through this textbook, the moment when the wisdom of the Romance of the Three Kingdoms heroes transforms into your own business weapon.

2. [Process] Introducing stories and frameworks interchangeably


🟢 Step 1. [Story] Understanding context through lectures

  • Enjoy the heroes' choices and the unfolding of events in an exciting way.

🔵 Step 2. [Rule of 3] Deriving strategies through lectures

  • Structure the story you just watched into the '3-Step Strategic Framework' to make it your own.

🟡 Step 3. Applying to your own system

  • Apply the "Rule of Three" textbook to your current planning tasks or concerns.


In 208 AD, Zhuge Liang changed the course of history by reorganizing the state of the world into the three axes of Wei, Shu, and Wu. This was no mere coincidence. Throughout the Romance of the Three Kingdoms, which records thousands of figures and tens of thousands of battles, the "Rule of Three"—the strategy of seizing victory by organizing a complex world into just three domains—flows powerfully.

This lecture is an intellectual journey to systematically discover and organize the 'Laws of Three' hidden within the vast text of the Three Kingdoms, based on the 'Three-Domain Classification' method that I have verified in the field for nearly 30 years.


1. Why the 'Rule of Three': The Oldest System for Governing the World

Using the number '3' to organize objects or people is the most universal and oldest method in human history. The same applies to the Romance of the Three Kingdoms. From the 'Oath of the Peach Garden' by the three brothers Liu Bei, Guan Yu, and Zhang Fei, to the 'Establishment of the Three Kingdoms' by Cao Cao, Liu Bei, and Sun Quan, this great classic established order in an era of chaos through the number '3'.

I am not a scholar. I am a practitioner who has worked on the front lines of consulting and marketing. The conclusion I have reached through numerous projects is that categorizing something into three domains is generally the most effective strategy.


2. Moving Beyond Intuition to Frameworks: A New Lens for Reading the Romance of the Three Kingdoms

Many people admire the heroic deeds of the characters while reading Romance of the Three Kingdoms, but they overlook the systems these heroes used to organize their situations. A simple slogan like "let's divide it into three" is easy. However, it is not easy to find the criteria for determining "on what basis should the three areas be established" and "is that classification practically valid?"

I have projected the strategic frameworks I honed over the past 30 years in the fields of brand strategy and consulting onto the Romance of the Three Kingdoms.

  • Capturing the Domains: What are the "three core elements" that appear at every decisive moment in the Romance of the Three Kingdoms?

  • Building the System: Beyond intuitive summaries, does a "Manual of 3" exist that can produce repeatable results?

  • Strategic Execution: How do the three classified areas connect to an execution plan for actual victory?


3. [Result] Building your own 'Victory System' through the mirror of the Three Kingdoms


"Results are not left to luck; they are designed."


While many consume the Romance of the Three Kingdoms merely as a collection of exciting tales of heroes, the architects of victory read the dynamics and systems hidden beneath the surface. The ultimate goal of this lecture is not the simple acquisition of historical knowledge, but the transformation of your very mindset into that of a Strategist.


  • Simplifying Complexity: You will acquire the ability to summarize and structure any situation into just three core axes, ensuring you never lose your way in a business environment where countless variables are intertwined.

  • Implementation of Proven Frameworks: Through 64 strategic models that combine 30 years of field experience with classical wisdom, you will equip your mind with a planner's tool-kit that can be pulled out and used immediately in the face of any challenge.

  • Strengthening Practical Decision-Making: By projecting the winning moves of heroes—such as Liu Bei's talent management, Cao Cao's crisis breakthroughs, and Zhuge Liang's strategic frameworks—onto your own plans and decisions, you gain the power to design 'structures destined to win'.



The goal of this lecture series is not to deal with the grand affairs of the entire world. It is to take the specific subject of 'Romance of the Three Kingdoms', which we know well, and to collect and analyze the 'Rules of Three' that operate within it one by one.

It may feel unfamiliar at first. However, after completing 64 episodes along with the 150-page Strategy Masterbook, you will possess a sharper strategic insight than someone who has read the Romance of the Three Kingdoms three times. In this era of chaos, seize the initiative in business with your own 'Rule of Three' system.

Recommended for
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Who is this course right for?

  • Those who want to read the vast Romance of the Three Kingdoms but find it burdensome to finish due to their busy daily lives

  • A strategist in need of a decisive plan to shift the market landscape, much like a modern-day "Longzhong Plan" (Three Kingdoms Strategy).

  • A planner who wants to move the hearts of decision-makers with sharp insight, like Xun Yu and Jia Xu.

  • Leaders who want to learn unwavering judgment and survival strategies like Guan Yu in times of crisis.

Need to know before starting?

  • Even if you haven't read a single page of Romance of the Three Kingdoms, you can still become excitingly immersed in it.

  • Instead of complex characters and chronologies, we deliver only the core stories and strategies.

  • Come with a light heart and take only the heroes' insights and powerful planning tools with you.

Hello
This is SB

Hello, I am the CSO at Geeks Loft, a hardware startup that won the 2026 CES Best of Innovation Award. Please refer to here for my personal LinkedIn page.

For the past 30 years, I have been drawing the 'growth blueprint' of businesses, moving between global corporations and startups. From global brands to the startup where I currently work, I find joy in building strategies that change the market landscape.

Areas of Expertise

  • Marketing Strategy: Establishing optimal market entry and growth strategies across various industries

  • Consumer Insights: Insights that penetrate market trends and target psychology to convert them into business opportunities

  • Practical Strategy Framework Design and Execution: Structuring complex problems to build systems that produce immediate results in the field

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65 lectures ∙ (6hr 1min)

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