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[Kim Jae-sung's Q&A Episode #3] How would a McKinsey alum sell 200 thermal imaging cameras that remained in inventory for 2 years? (with #McKinsey #Seoul National University #Cheil Worldwide #Kakao Strategy alumni)

[Problem-Solving Q&A with McKinsey Alum Jaesung Kim: We'll Solve Your Problems Together] Required! Prerequisite Course: Problem-Solving & Research Masterclass with AI by McKinsey Alum Jaesung Kim https://inf.run/LmvrD 'Forget theory-only lectures!' A magical solution video that solves real practical problems instantly on the spot! This is a video series where Jaesung Kim, a McKinsey alum and AI expert, meets with individuals one-on-one in a Q&A format to structure and solve your problems. From career paths and minor concerns to massive topics like AI that's shaking the world and improvement directions for entire industries! Videos will be uploaded in a format where each episode can be purchased individually. Paid course students will have the opportunity to participate through quarterly drawings of selected participants! (The more diverse courses by Jaesung Kim you take, the higher your chances of winning!) [Concept] This is a one-on-one Q&A format where an industry expert and strategy expert meet to approach the answer together. Participants have been extremely satisfied. (You can see and hear this in their testimonials!) The key to this video series is that strategy expert Jaesung Kim doesn't receive the topic in advance, but through strategic questioning and answering, they get closer to the solution together. Without relying on intuition and experience, but based on strategy and structuring, experience the magical solution that naturally makes you go "This actually works?" hahaha The free version (~10 minutes) will be available to everyone, and the full version will be available to Inflearn course students or YouTube channel [Jaesung Kim's Problem Solving] 'Premium Membership' subscribers. If you'd like to participate, please send an email to jaesung_kim@jcurvepartners.ai with the subject line [Coffee Chat Application] In the email, please include your name, age, contact information (mobile number), occupation and years of experience (students are welcome), detailed reasons for applying, and attach a screenshot of your enrollment in Jaesung Kim's Inflearn courses. Winners will be contacted. (Personal information of non-winners will be immediately discarded after 3 months) When appearing in the video, using a pseudonym or not revealing your company name is possible, but if you wish for face blurring, voice modulation, or other modifications, participation is not possible. By consenting to video recording, you are considered to have agreed that the video may be reprocessed and used on Inflearn and Jaesung Kim's YouTube channel.

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Business Problem Solving
Business Problem Solving
ChatGPT
ChatGPT
AI
AI
Management
Management
business
business
Business Problem Solving
Business Problem Solving
ChatGPT
ChatGPT
AI
AI
Management
Management
business
business

[Jaesung Kim's Negotiation Practice - Utilizing MESO in Real-World Negotiations]

[Jae-sung Kim's Negotiation Practice - Utilizing MESO in Real-world Negotiations]


Hello, today I received a proposal to create new online content. There were no major issues with the other details, but in order to get better terms, I tried negotiating once again!


Company A (Client) Proposal: OOO won paid as a lump sum


My proposal

1. Lump-sum payment: Requested 2.5 times the original proposal

2. Revenue Share Payment (Presented two options)

2.1. Partial lump-sum payment (1/2 of the original proposal) + a certain percentage of RS

2.2. No lump-sum payment + a certain percentage of RS (a rate 50% higher than option 2.1.)


Those who haven't taken a negotiation course would likely try to negotiate for a higher amount when they feel the initial offer is too low, or depending on the situation, they might end up accepting the proposal reluctantly.


In my case, I already had a history of collaborating with this client multiple times, and the RS (Revenue Share) terms I proposed were at the same percentage level as those previously agreed upon, so

I stated, "I am proposing an RS (Revenue Share) plan based on our past history and for the sake of a long-term partnership."


Meanwhile, the initial amount proposed by the client was at a similar level to what is typically offered for similar content production. By proposing an option 2.5 times higher than that, I threw out a choice in advance so that they would avoid choosing Option 1 if possible. However, even if they were to choose the 2.5x option, I would have no major complaints. (This specific point is related to MESO, which you can learn about in the course.)


Whether the negotiation results turn out well or not, I will make sure to share them with you again later :)
If there are those who wish to take a systematic course on negotiation strategy, I recommend checking out the following lecture.

McKinsey alum Jae-sung Kim's AI-driven Persuasion & Negotiation Strategy: https://inf.run/Sg1TB

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