Amazon Working Backward_Customer-Centered Planning Methodology

We will look at how to collect and analyze user requirements for planning an LLM service.

If you're wondering what UX Writing is and why it's important, you'll find out by looking at examples of successful apps.

"Beyond just attending a lecture, we give you the time to 'own' the strategy." The 'Rule of 3', a formula for victory hidden within thousands of figures and complex battles. Change your business landscape with this 483-page PDF textbook and workbook, a culmination of a 30-year strategy expert's systems thinking.

64 core stories from the Romance of the Three Kingdoms, handpicked by a strategy expert with 30 years of experience! We provide a 150-page 'Rule of Three' strategic framework that structures complex business issues into just three areas to design your victory. [The Blueprint for Victory Learned from Heroes of Turbulent Times] Did you feel you should read the Romance of the Three Kingdoms but felt overwhelmed by its massive volume and 1,200 characters? Or even if you read it, were you unsure how to apply it to real-world business? This lecture pierces through the entire epic while distilling only the 'Rule of Three' that can be immediately applied to modern business. 🎯 This lecture is for: Strategists/Planners: Those who want to design a 'structure for victory' that does not collapse amidst complex variables. Leaders: Those who want to win people over by mastering justification, practical interests, and timing. Beginners: Those who want to master the core plot and strategies of the Three Kingdoms all at once. ⚔️ What will you learn? An Unshakable 'Structure' (Risk Management): From Cao Cao's retreat tactics to Zhuge Liang's defensive formations, learn how to prevent the collapse of your foundation by optimally allocating resources. The Invisible 'Gap' (Strategy Formulation): Through cases like Lu Bu’s "empty house" raids and Guan Yu’s loss of Jing Province, master the art of timing to seize the initiative by capturing the opponent's weaknesses. The Irresistible 'Proposal' (Psychological Persuasion): Systematize negotiation techniques that completely win over opponents using the 'Justification-Profit/Loss-Deadline' frame extracted from Zhuge Liang's diplomacy. 💡 Our Promise After taking this course, you will possess a clearer strategic insight than someone who has read the Three Kingdoms three times. The stories are exciting, and the strategies are meticulous! Results are not left to luck; they are designed.

If you know that UT (usability testing) and user interviews are good, but don't know how to do them, gain confidence with this course!

Have you ever felt frustrated when you were creating a B2B product and there was no content covering it? I will explain the similarities and differences between B2B and B2C products in an easy-to-understand way based on your actual career.

"History repeats itself, strategy evolves. Everything about business improvisation and strategy formulation learned through 300 decisive moments."

This course provides UX principles and practical know-how necessary for planning and designing AI products. We will explore user-value-centered AI utilization methods, UX planning and design methods using AI, core UX principles and theories learned through everyday design cases, and UX research and data analysis methods for providing a better experience.

For beginner planners/PMs who are about to launch their first product, we will teach you the know-how of writing test cases and practical QA know-how.

"Have you given up on data analysis after only studying the tools?" PMs at large corporations only need to look at the data already implemented by the analysis team. However, PMs at startups or side projects are different. They must build the 'foundation' themselves—from designing logs and labeling them to collecting the data. "Everyone says data is important, but what exactly should I implement and where in my service?" Stop getting lost in abstract concepts. Checking login history is the true beginning of Data-Driven Decision Making (DDDM).

In the age of information overload, 'communicating easily' is now the real competitive advantage over 'knowing a lot.' This course goes beyond simply polishing your writing—it develops your 'communication design ability' to identify the core message in a flood of information and deliver it at the right level for your audience. It consists of a compact curriculum of 7 lessons totaling 56 minutes. Say goodbye to boring lectures filled with theory! Through training centered on real-world examples (Before/After), you'll transform into an 'information delivery expert' who communicates best within your organization.

A precise analysis of 300 cases applying the 'Rule of Three' within the story, from the Oath of the Peach Garden to the unification of the Three Kingdoms, presented in a 600-page PDF. - Perfect Structuring: Provides overwhelming readability by standardizing every episode into the format of [Original Quote - Rule of Three Analysis - Business Application]. - Vast Archiving: A comprehensive compilation of 300 key milestones across 100 years of history, from the Yellow Turban Rebellion in 184 to the unification in 280, without any omissions. - Practical Utility: Non-exclusive data that goes beyond simple reading material, ready for immediate citation as strategic evidence for proposals, lecture materials, and organizational management.

Selling once is luck; selling repeatedly is strategy. Most teams miss out on 'potential buyers' because they fail to query the behavioral data they have already accumulated. This course connects the entire process into a single flow: selecting the market (ICP/Segment), designing value (Positioning/Pricing), and engineering a repeatable revenue structure through data (PQL/Triggers/RevOps). The core objective is not to memorize a "formula that always works." Instead, you will train your hands with transferable skills and theories (applications of management science, statistics, business administration, and marketing) that remain effective even when the company, product, or customer changes. Based on experience designing GTM for a profitable unicorn as a Senior GTM Strategy Manager at Gamma, we will deconstruct real-world PLG cases like Railway—not as "answers to copy," but as "mirrors to reflect theory." By the end of the course, you will be left with a system that actually works, rather than just plausible-looking documents.

Based on an accurate understanding of black consumers, appropriate countermeasures and strategies are acquired, enabling effective response to black consumers. Furthermore, it is designed to enhance the professionalism of service staff and improve job satisfaction.

From IBM's rise to dominate the mainframe computer market to Amazon's quiet profit in the cloud computing market, the real-life success and failure stories that are more dramatic than drama - The history of American IT told through stories

Now, with the power of AI, anyone can easily plan apps and design UIs! It's okay even if you don't know coding or have no UI experience. AI tools like Claude and ChatGPT will turn your ideas into reality. With just a few questions, you can analyze target customers, design app structures, and even automatically generate UI screens. In this lecture, we will teach you step-by-step from the basics so that even those who are new to Figma can follow along. Even without drawing by hand, you can import existing website UIs at once with the HTML to Design plugin, and with AI tools like Google Stitch or readdy.ai, you can create high-quality screens in a few seconds. This lecture is perfect for anyone dreaming of starting a business, wanting to switch careers to a planner, or wishing to communicate with developers. Instead of complex theories, we will only teach practical know-how that you can immediately use. Now, with just an idea, anyone can plan app services!

In the AX era where AI technology and UX design converge, what strategies should product teams use to design customer experiences? A 17-year veteran senior researcher from a major corporation and knowledge sharer with a PhD in HCI will share insights based on the latest trends, use cases, and research findings.

This is our 'actual real-world workflow,' and we are releasing the 'onboarding video' used for planners and developers joining our company. It teaches you how to design service screens without a designer and create UX flows and prototypes even if you don't know Figma. Our company maximizes productivity by prototyping quickly during service planning to enable fast decision-making, finalize necessary features, and utilize them directly in front-end development. If the response is positive, I will upload more lectures on other "real-world workflows."

Management of Technology = Management specialized in technology/engineering fields, Especially IT, computer field basic contents are explained easily with case studies.

Have you ever created an IR Deck only to receive feedback that it "lacks persuasion"? In most cases, the problem lies not in the design, but in the structure of the message. Based on real-world experience in IR Deck design, I have outlined the criteria for designing a narrative flow from an investor's perspective. This class is designed to help you grow into a hands-on designer who can architect structure beyond just visuals.