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This is a specific and practical course for Google Analytics beginners. Instead of focusing on fragmented features, you can learn the practical analysis process using GA4 by conducting scenario-based analysis. It is continuously being updated to match the latest GA4 revisions!

Practical Google Analytics (GA4+GTM) for Practitioners (2025 Update)

Google Analytics 4

퍼포먼스-마케팅

GA4 Guide

입문

초급

중급이상

구글 애널리틱스

Google Analytics

Data literacy

구글 태그 관리자(GTM)

Google Tag Manager

Essential Guide to Read Before Purchasing a Course

1. Google Analytics Installation and Basic Theory

Understanding GA4 Standard Reports

GA4 Data Analysis Basics - Starting with Analysis Using Exploration Reports

Where Do Our Customers Come From? - Traffic Analysis Basics

Basic Understanding for Traffic Classification

Understanding Traffic-Related Reports

Things You Need to Know to Analyze Traffic Well

Understanding Attribution Models for High-Efficiency Channel Analysis

View Event Overview and Participation Report

Event Design and Planning - Google Tag Manager Setup Practice

GA4 Event Design Planning and Setup Practice

GA4 Event Setup and Analysis Practice

Understanding Conversions: More Important Than Setup Methods

Utilizing Segments and Audiences

Let me organize the GA4 setup process

Summary - Additional Settings and Conversion Settings

Summary - Setting up for Data Analysis

Additional Study Methods