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A complete guide to collecting potential customer DB and DM (email marketing) and Naver Cafe marketing

This course is a practical course taught directly by an executive who has been conducting cafe marketing and email marketing for over 10 years. It is a course that email marketing instructors in the field are also taking, and it is enough to generate a monthly net income of 5 million won.

13 learners are taking this course

Level Basic

Course period Unlimited

  • nmj0123529
email-marketing
email-marketing
Digital Marketing
Digital Marketing
email-marketing
email-marketing
Digital Marketing
Digital Marketing

What you will gain after the course

  • The Importance of Customer Data for Sales Marketing

  • How to collect an unlimited number of potential customers that will help you increase your sales immediately

  • Strategies to increase open rates, click-through rates, and traffic volume compared to the number of sent messages

  • How to Create Content Optimized for Email Marketing

  • Proper DM marketing methods and response methods to prevent illegal spam

  • Naver Cafe Marketing for Word of Mouth, How to Increase Sales

  • Research target cafes where potential customers are hiding

  • Cafe posting strategy for word-of-mouth marketing

  • Sharing information on cafe automation programs and automatic monetization

From collecting potential customer database
We'll tell you everything you need to know about DM/Naver Cafe marketing! ☕

Customer data
How to use it well!

[Lecture Topic]

  1. The Importance of Customer Data
  2. How to Effectively Collect a Potential Customer Database
  3. How to Create Titles and Content
  4. Strategies to Increase Open Rates, Click-Through Rates, and Traffic
  5. How to conduct and respond to DM marketing
  6. Naver Cafe Marketing: How to Increase Sales
  7. How to Target Cafes Where Potential Customers Hide
  8. Cafe Posting Strategy for Word-of-Mouth Marketing
  9. Sharing information on cafe automation programs and automated monetization strategies

[Learning Content]

  1. The Importance of Customer Data for B2B Sales Marketing
  2. A comprehensive guide to effectively collecting a valid database of potential customers that can immediately boost sales.
  3. How to Create Email-Optimized Subject Lines and Content
  4. Strategies to increase open rates, click-through rates, and traffic relative to the number of emails sent
  5. Proper DM marketing practices and response methods to prevent illegal spam.
  6. Naver Cafe Marketing for Word-of-Mouth and How to Increase Sales
  7. How to Target Cafes Where Potential Customers Hide
  8. Cafe Posting Strategies for Word-of-Mouth Marketing (And How to Implement Them!)
  9. Sharing information on cafe automation programs and automated monetization strategies

I recommend this to these people!

☑️

By using Naver Cafe
People who want to do promotional marketing

☑️

Effective Email Marketing
Anyone who wants to know how

☑️

B2C sales marketing
Anyone who wants to know how

☑️

Effective DM Marketing
Anyone who wants to know how

☑️

In DM marketing
Anyone interested

☑️

Targeting specific regions/subjects
People who need to do marketing

☑️

B2B and B2G
People who need to do sales and marketing

☑️

How to collect database of potential customers
Those who want to know

☑️

The efficiency of DM marketing
Anyone who wants to improve

This lecture! 👩‍🏫

This is practical content taught by an executive who has been conducting database collection and email marketing for over 10 years.

  • You can learn about collecting a database of potential customers and email marketing (DM) strategies.
  • You can learn effective viral marketing (word-of-mouth marketing) methods using Naver Cafe.
  • This is a course that even email marketing instructors take, and it can generate a monthly net income of 5 million won.

Introducing the knowledge sharer 🙋‍♀️

  • Author of "Online Marketing Success Master"
  • Former) International Trade major (graduated with honors) / Worked as an international trade and overseas marketing strategy planner
  • Formerly the general manager of the sales and marketing division of software distribution company 'M'
  • Achieved the highest sales since its founding through business strategy planning and analysis, as well as domestic and international buyer management expertise (first-ever 29% year-over-year growth: KRW 4.3 billion in 2013 -> KRW 6 billion in 2014)
  • Formerly responsible for the marketing strategy planning project for domestic cosmetics manufacturer and distributor 'W': Achieved 180% growth rate compared to the previous year
  • Formerly in charge of the marketing strategy planning project for food service distribution company B: Achieved 300% growth rate compared to the previous year
  • Formerly the General Manager of the Sales and Marketing Division at Viral Marketing Company 'B'
  • Planning and operating content such as blogs, cafes, newsletters, online news reports, and social media.
  • Research and implementation of online marketing strategy planning by company/industry
  • Current CEO of Yeonjae Company
  • (June 2016~) Online marketing training and one-on-one customized consulting, viral marketing and online advertising
  • Current) Korea Tourism Organization Public Relations Marketing Specialist Advisory Committee Member
  • Currently, instructor at the Korea Polytechnic University's Ability Development Training Center
  • Current) Entrepreneurship Specialist Mentor at Gwacheon City Entrepreneurship Support Center
  • Current NCS Marketing Field Professional Certified Instructor
  • Current expert member of the Startup Leap Package Support Project of the Ministry of SMEs and Startups
  • Current) Startup Mentor at Incheon Economic Industry Information Techno Park
  • Founded and operated the Korea Startup Marketing Academy
  • The total number of students enrolled has exceeded 7,000.

Invited lecture history

  • [Hyundai Motor Group] Gift Card Season 10 Online Marketing Practice
  • [Gyeonggi Economic and Science Promotion Agency] Online Marketing Practices for Sales Increase
  • [Gyeonggi Content Agency] Advanced Startup Online Marketing Practice
  • [Gyeonggi Women's Development Center] Distribution Channel Development and Online Marketing
  • [Korea Press Foundation] News Copyright Guardian SNS Marketing Practice
  • [Jeju Creative Economy Innovation Center] Online Marketing Strategies for Small Businesses
  • [Korea HR Service Industry Association] B2B Sales/Marketing to Boost HR Industry Sales
  • [Economic Newspaper Etoday Co., Ltd.] Online Marketing Strategies for Small and Medium-Sized Businesses
  • [Gangwon Creative Economy Innovation Center] Online Marketing for the 6th Industrial Revolution
  • [Seoul Metropolitan Government] SNS Online Content Strategy for Grade 6 Civil Servants
  • [Incheon Creative Economy Innovation Center] Online Marketing Strategy
  • [KINTEX] Specialty Product Festival Marketing Strategy
  • [IBK Changgong (Industrial Bank of Korea)] Online Marketing Consulting
  • [Goyang City Hall] SNS Reporter Group Online Marketing
  • [Korea Tourism Organization] Online Marketing Strategies for Increased Sales
  • [Haenam, Jeollanam-do] Social Enterprise Online Marketing
  • [Seongdong-gu Social Economy Support Center] Shopping Mall Online Marketing Strategy
  • [Gyeonggi-do Gwacheon Startup Support Center] Over 960 events, including special lectures on small business startup marketing.

Recommended for
these people

Who is this course right for?

  • Anyone who needs to do both B2C, B2B and B2G sales and marketing

  • Anyone who wants to know about promotional marketing using Naver Cafe

  • Anyone who wants to know effective email marketing methods

  • Those who need to market to specific regions and target specific audiences

  • Anyone who wants to know how to collect a database of potential customers with purchasing potential

  • Anyone who wants to know effective DM marketing methods

  • Anyone who wants to improve the efficiency of DM marketing

  • Anyone interested in DM marketing

Hello
This is

* Author of: "10 Steps to Mastering Online Marketing Success 2024: Lessons You Won't Find Anywhere Else" and "Online Marketing Success Master 2020"

* Former) International Trade Major (Graduated at the top of the class) / International Trade and Overseas Marketing Strategic Planner

* Former General Manager of Sales and Marketing at 'M', a software distribution and sales company

- Achieved the highest sales since the company's founding through expertise in business strategic planning, analysis, and domestic/international buyer management.

(Achieved the first-ever growth rate of 29% compared to the previous year: growth from 4.3 billion in 2013 -> 6 billion in 2014)

* Former Project Lead for Marketing Master Strategy & Planning at 'W', a domestic cosmetics manufacturer and distributor:

Achieved 180% growth rate compared to the previous year

* Former Project Lead for Marketing Strategy & Planning at Food Service Distributor 'B':

Achieved an unprecedented 300% growth rate compared to the previous year

* Former General Manager of Sales and Marketing at Viral Marketing Firm 'B'

- Content planning and management for blogs, cafes, newsletters, online news reports, SNS, etc.

- Research and execution of online marketing strategic planning by company and industry

* Current) CEO of Yeonjae Company

- 2016. 06~) Online marketing education and 1:1 customized consulting, viral and online advertising

* Current) Advisory Committee Member specializing in PR & Marketing at the Korea Tourism Organization

* Current) Instructor at the Education Center for Experience Development (ECED), Korea University of Technology and Education

* Current) Startup Mentor, Gwacheon Startup Support & Commercial Revitalization Center

* Current) NCS (National Competency Standards) Certified Professional Instructor in Marketing

* Current) Expert Committee Member for the Startup Leap Package Support Program, Ministry of SMEs and Startups

* Current) Startup Mentor at Incheon Business Agency (Incheon Techno Park)

* Current) Founder and Operator of the Korea Startup Marketing Academy

- Surpassed a cumulative total of 12,000 graduates

* Guest Lecture History:

- [Hyundai Motor Group] Gift Car Season 10 Online Marketing Practical Special Lecture

- [Gyeonggido Business & Science Accelerator] Special Lecture on Online Marketing Practices for Increasing Sales

- [Gyeonggi Content Agency] Practical Online Marketing Strategies for Advanced Startups

- [Gyeonggi Women's Development Center] Special Lecture on Developing Distribution Channels and Online Marketing Strategies

- [Korea Press Foundation] SNS Marketing Practical Strategies for News Copyright Protectors

- [Jeju Creative Economy & Innovation Center] Special Lecture on Online Marketing Strategies for Small Business Owners

- [Korea HR Services Industry Association] B2B Sales/Marketing Special Lecture for Vitalizing HR Industry Sales

- [E-Today Economic Daily] Online Marketing Strategy Special Lecture for Small and Medium-sized Businesses

- [Gangwon Creative Economy & Innovation Center] Special Lecture on Online Marketing for Vitalizing the 6th Industry

- [Seoul Metropolitan Government] Special lecture on SNS online content strategy for Grade 6 civil servants

- [Incheon Center for Creative Economy & Innovation] Special Lecture on Online Marketing Strategy

- [KINTEX] Special Lecture on Marketing Strategies for Local Specialties Festivals

- [IBK Changgong (Industrial Bank of Korea)] Online Marketing Consulting and Special Lecture

- [Goyang City Hall] SNS Reporters Online Marketing (Content) Special Lecture

- [Korea Tourism Organization] Special Lecture on Online Marketing Strategies for Increasing Sales

- [Haenam, Jeollanam-do] Social Enterprise Online Marketing Special Lecture

- [Seongdong-gu Social Economy Support Center] Special Lecture on Shopping Mall Online Marketing Strategy

- [Gyeonggi-do Gwacheon Startup Support Center] Special lecture on startup marketing for small business owners, and over 960 other locations.

Curriculum

All

6 lectures ∙ (1hr 55min)

Published: 
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