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Project & Product Management

Easily acquire data-based business capabilities with GTM and Amplitude

Let's learn how to find and solve problems with Amplitude!!

(5.0) 2 reviews

30 learners

  • comento
amplitude
프로젝트 관리
Project Management (PM)
Amplitude
Growth Hacking

What you will learn!

  • You can plan events for data collection and integrate them with Amplitude.

  • Amplitude can be used to analyze user behavior such as conversion rates and retention.

  • Analyze user behavior to quickly identify and respond to product issues.

  • You can define key metrics for growth and create and manage dashboards.

Data-driven business capabilities,

Easily equipped with GTM and Amplitude


Find problems through Amplitude,

Let's learn how to solve growth hacking problems!

I recommend this to these people

👆 Services based on data
A planner who wants to plan

👆 Want to create business growth?
Product Manager

👆 Want to improve your marketing performance?

In-house marketer

👆 In IT startups

Person in charge of gross work

After class

  • You can plan events for data collection and integrate them with Amplitude.

  • Amplitude lets you analyze user behavior, including conversion rates and retention.

  • Analyze user behavior to quickly identify and respond to product issues.

  • You can define the key metrics needed for growth and create and manage dashboards.

Features of this course

Please introduce the key features and differentiating factors.

Frame 2010

Practice-oriented data analysis

You can gain hands-on experience analyzing data and creating dashboards using tools used in practice, such as Amplitude and GTM.

From perfect foundation to practical use

You will learn the entire process, from building a taxonomy to collecting and analyzing data and solving problems, and acquire skills that can be immediately applied in practice.

Learn about these things

What is data for gross analysis?

Growth hacking involves formulating hypotheses based on data to drive business growth and conducting repeated experiments to verify those hypotheses. To work this way, a data-rich environment is essential.

Learn what data you can obtain and analyze with Amplitude, the most representative tool for creating user analytics environments.

Planning a Taxonomy to Create a Growth Hacking Environment

To analyze user data, we need "collected" data. To collect user behavioral data within our service, we need a taxonomy (data classification system) that organizes events, attributes, and rules.

We plan and implement the taxonomy required for our product.

Creating Amplitude's Four Basic Charts

Amplitude is a convenient tool that lets you create the charts you want with just a few clicks, without any complicated analysis processes.

We'll create four basic charts most frequently used in practice, from event segmentation and funnel analysis to retention analysis, and discuss how and in what situations they should be used.

Create and share dashboards for decision-making

The ultimate reason for using analytics tools like Amplitude? To get a clear understanding of the current state of your product through dashboards and make informed decisions.

From setting up your funnel order to mixing charts like conversion rate, churn rate, and active user analytics provided by Amplitude, create a dashboard that manages metrics without complex coding.

Who created this course



Current) Commentor Growth Lead, Co-founder

Former) Strategic planning and new business development for large corporate group companies


Hello. I have been working in gross sales for 10 years.

I am currently a mentor working as a growth team lead at a startup.


Not being able to leverage Amplitude in your growth work is like trying to do math without a calculator.

Not knowing Amplitude doesn't mean you can't do Growth work, but you have to walk blindly and grope forward.


In this lecture, I'll show you how to use Amplitude to identify problem areas in the products you're responsible for, and how to know when the problem has been resolved.

Recommended for
these people

Who is this course right for?

  • Planners who want to plan services based on data

  • Product Manager who wants to create business growth

  • In-house marketers who want to improve their marketing performance

  • A person in charge of growth at an IT startup

Hello
This is

352

Learners

34

Reviews

1

Answers

4.9

Rating

6

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Curriculum

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21 lectures ∙ (2hr 42min)

Course Materials:

Lecture resources
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Reviews

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2 reviews

5.0

2 reviews

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    chqhaks123

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    Average Rating 5.0

    5

    33% enrolled

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      seyu.park

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      Average Rating 5.0

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