Introduction to GA4 BigQuery for Marketers and Planners (2025)
We introduce ways to utilize GA4 data in BigQuery. Using the GA4 BigQuery demo data from the Google Merchandise Store (https://www.googlemerchandisestore.com/) available publicly in BigQuery, we provide hands-on practice with basic SQL queries and introduce methods for marketers and planners to easily utilize GA4 BigQuery data.
75 learners
Level Beginner
Course period Unlimited
[Free Webinar] Automating GA4 Data Collection/Analysis Using Claude Cowork
[Free Webinar] Automating GA4 Data Collection/Analysis Using Claude Cowork
Time: Saturday, April 4, 2026, 01:30 PM ~ 3:00 PM
Pre-registration
https://us06web.zoom.us/meeting/register/R9U77OqwReylnNJaxGmUtA
Contents
- How to use Claude Cowork to import GA4 data, organize it, and derive insights
- Other tips for data collection/analysis using connectors
Others
Claude cowork is only available with a paid account.
Course materials and replays are not provided.
[Reference] Existing lecture links
Google Analytics (GA4+GTM) Lecture for Practitioners: https://inf.run/Jxd6i
Practical GA4 Business Reports for Immediate Use: https://inf.run/JR68B
GA4 BigQuery Introduction for Marketers and Planners: https://inf.run/f6p3F
Looker Studio Practice for Data Analysis https://inf.run/fwaZW
GA4 Google Analytics Ecommerce Setup Practice for Marketers: https://inf.run/HZpQ5
Microsoft Clarity Analysis: Easier than GA4
Google Analytics (GA4) Certification (GAIQ) Practice Exam Questions for Practical Use 2026