[Trial Group Course Review] When performing work tasks, there are often times when I proceed based on inertia rather than remembering the essence of marketing, which can make me feel like I've lost direction at some point. While listening to Seth Godin's lecture, I was reminded once again that taking a moment to pause and think about who this marketing is for and what kind of impact it will have, before moving busily, is what leads strategies to success : ) I'm looking forward to the remaining detailed lectures as they seem like they'll be a time to deepen my knowledge about the essence of marketing even further!