If your heart pounds at the words, “Try to come up with an idea”? Choi Jang-soon, CEO and the creativity leader in the advertising sector, shares lifestyle-integrated creative habits! Even if you're an ordinary, introverted person who prefers FM, and your heart pounds and you break out in a cold sweat at the single word 'Idea!', you can become an idea bank if you change your habits! Choi Jang-soon, a current advertising agency CEO and the top-ranked influencer for creative collaborations, teaches 7 easy creative habits that help you gain big ideas from the small, everyday moments that pass by.

Core muscles are invisible, but they are the backbone of our body. This lecture will teach you the fundamentals of marketing that will become the core muscles of your business.

Do you know ZEP? ZEP is a communication-based metaverse platform. It can be seen as a Korean version of Gather.town. With ZEP, a metaverse platform that inherits the strengths of Gather.town and complements its shortcomings, you can experience a powerful communication-based metaverse for free.

This is a beginner/intermediate growth marketing course for marketers, PO/PMs, designers, and planners who seek customer-centric problem-solving. It aims for them to understand the concepts and approaches of 'Data-driven Growth' – quantifying customer behavior and transforming it into measurable methods – learn specific practical management methods for each customer behavior funnel, and utilize basic skills and tools to solve complex customer problems to become 'problem solvers'.

Experimentation and A/B testing are essential skills in CRM marketing and growth marketing practice. Both PMs and POs must repeatedly conduct experiments and A/B tests in growth marketing and CRM marketing campaigns to maximize performance and efficiency. In fact, when PM and PO roles establish CRM marketing strategies based on experimentation and A/B testing, they can simultaneously achieve data-driven growth marketing performance and cost efficiency.