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Marketing & PR

The immutable laws of marketing that every entrepreneur must know

Core muscles are invisible, but they are the backbone of our body. This lecture will teach you the fundamentals of marketing that will become the core muscles of your business.

(5.0) 2 reviews

21 learners

  • marketfitters
디지털마케팅
Digital Marketing
Marketing Theory
Branding
Growth Hacking
Contents Marketing

What you will learn!

  • Introduction to Digital Marketing Tailored to Startups

  • Marketing priorities for startups and small brands

  • The immutable laws of marketing that apply to all products

We'll teach you the essence of marketing for the price of a bowl of noodles.

The Immutable Laws of Marketing for Startup Founders



hello,
This is Hayden, the leader of the growth marketing agency 'Market Peters'.


First, let me briefly introduce myself.

I am a marketer who has worked in the digital marketing field for over 10 years.

He is also an entrepreneur who has founded two platform startups.

We also received venture capital (VC) investment as a founding team.

I worked as a VC, investing in startups and providing consulting.


Then, I became aware of one problem.

'For those who are starting a startup or working at a startup,

I see you're having a lot of trouble with marketing.

It seems like a lot of people have a hard time grasping what marketing is.'

I came to realize this reality.


There are hundreds, even thousands, of marketing courses.

However, most of the lectures teach 'how to use tools' such as GA, Meta, SEO, etc.

It's hard to find a course that covers 'What is Marketing?' in depth.


Conversely, the deep insights of marketing gurus like Philip Kotler and Seth Godin

It is not easy for non-marketers to read because it is a thick book.

There are many stories that are too far from reality to apply to small businesses.


That's why I created this course.

This lecture is for CEOs or founding team members who have founded a startup.
Or, it was created for self-employed people who have started and are running small brands.

If you take just an hour or so on the weekend to listen to the lecture,
You will be able to identify problems with your current marketing and determine directions for improvement.


  • People who are not marketers but need to start marketing right away

  • People who are doing marketing themselves but are not sure if they are doing it right.

  • Those who want to increase their understanding of the essence of marketing beyond online advertising tools.



If these people listen to the lecture,

I don't think you'll regret the price of a bowl of noodles.

After about an hour of lecture time,

I am confident that the students' marketing mindset will definitely change.


I recommend this to these people

🦄 Entrepreneurs or aspiring entrepreneurs

When you start a business, it is inevitable
You will be doing your own marketing.
We'll teach you the immutable laws that will serve as the foundation for marketing and sales.
This is a lecture tailored to entrepreneurs.

👩🏻‍💻 Junior marketers who want to grow

When you get a job as a marketer, you're immediately overwhelmed with work, busy learning tools, and doing repetitive tasks.
Get the same effect as reading 10 books with just this one lecture and grow.

🚀 Startups without a CMO

Because senior-level marketers are rare in startups, they often struggle with marketing and miss growth opportunities. This course will help you clearly prioritize your startup marketing.



After taking the class, you will be like this.

︎ What will you understand and be able to do after attending the lecture?

You'll gain a sense of what marketing is all about and what your company needs right now. You'll also learn the immutable laws of marketing that apply everywhere, allowing you to branch out into dozens of ideas.


︎ Can I immediately apply what I learned in class to my business?

That's the crux of this lecture. The immutable laws of marketing will clearly address the concerns of entrepreneurs and marketers alike, offering solutions to these issues. The lecture will also highlight the most important laws you should apply to your brand right now.



Features of this course

Group 168

We keep things interesting with a variety of visual aids.

Each lecture provides food for thought and homework to practice.

Who created this course

Hayden Lee

Current CEO of marketing agency Market Peters

Formerly a side business investment platform and meal subscription app startup
Former Marketing Director at an early-stage startup investment firm
Former Marketing and Public Relations Team Leader at Unicorn Startup

Recommended for
these people

Who is this course right for?

  • Anyone who wants to understand the essence of marketing

  • Entrepreneurs & small branders who want to build their marketing foundation

  • Anyone who wants to communicate better with marketers or agencies

  • Junior marketers who want to develop real skills beyond marketing tools

Hello
This is

42

Learners

5

Reviews

5.0

Rating

2

Courses

마켓피터스는 그로스마케팅과 콘텐츠마케팅으로

제품의 성장을 가속화하는 스타트업 & 스몰브랜드 전문 마케팅 에이전시입니다.

커머스, 헬스케어, 인공지능, B2B 등 다양한 도메인의 고객사와 함께

마케팅 문제를 해결하며 숫자로 성과를 입증하고 있습니다.

Curriculum

All

9 lectures ∙ (1hr 9min)

Published: 
Last updated: 

Reviews

All

2 reviews

5.0

2 reviews

  • jenniferpark님의 프로필 이미지
    jenniferpark

    Reviews 1

    Average Rating 5.0

    5

    100% enrolled

    온라인으로 들은 마케팅 인강 중에 최고입니다. 스타트업 창업자로써 진짜로 마케팅이란 무엇인지, 고객과 시장이란 무엇인지, 나는 내 제품 마케팅을 어떻게 해야하는지 등에 고민이 많았는데 해결해주는 강의를 이제야 찾았네요. GA나 페북 등 툴을 다루는 강의는 많지만 이렇게 마케팅의 본질을 깊이있으면서도 깔끔하게 핵심만 찝어주는 강의는 잘 없죠. 창업 경험 있는 마케팅 전문가 분이라서 정말 창업자 입장에서 잘 알려주시네요. 오래오래 간직하면서 가끔 꺼내보고 싶은 강의입니다. 저렴한 가격에 감사히 잘 들었습니다. 오프라인으로 커피챗 신청도 할게요

    • 소현 박님의 프로필 이미지
      소현 박

      Reviews 1

      Average Rating 5.0

      5

      67% enrolled

      $8.80

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